All Analysis OEMsDisplaying 1-20 from 34 items
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Huawei looks to grow its Mid-tier market share with the launch of the powerful Nova 2SDecember 14, 2017Huawei launched the Nova 2S on December 7th in Beijing. The phone is an update to the Nova 2, launched earlier in 2017. The device includes a host of trendy hardware features for devices in 2017.
Strong Early iPhone X Adoption Positions Apple for Market LeadershipNovember 30, 2017In eight countries, iPhone X already amounts to over 2% of the iPhone active installed base just three weeks after iPhone X’s first availability. ...Subscribers Only
The state of India’s smartphone market: highly competitive with great potentialNovember 17, 2017India is seen as the next driver of smartphone growth. This report provides analysis on (1) recent regulatory changes in India's smartphone industry; (2) the impact of the aggressive entry of Reliance Jio; (3) the performance and strategies of major OEMs; (4) our view of the market outlook and some caveats for smartphone OEMs.Subscribers Only
IFA 2017: Smartphone & Mobile HardwareSeptember 15, 2017This brief report provides the smartphone and mobile hardware trends, and smartphone launch analysis based on IFA 2017 held in Berlin, Germany from 31 August to 5 September.Subscribers Only
With Mi Mix 2, Xiaomi rolls out bezel-less flagship with global appealSeptember 15, 2017Xiaomi launched the flagship Mi Mix 2 smartphone on 11th September in Beijing, it’s the company’s second generation full screen, bezel-less device.
LG’s first mainstream OLED smartphone differentiates with video on V30August 31, 2017At IFA 2017, LG unveiled the new V30 smartphone. The V30 is a critical smartphone launch for LG to establish a differentiated brand positioning from both market leaders Samsung and Apple but even more importantly from the rise of Chinese brands such as Huawei, OPPO and Vivo.
Samsung re-launches its signature innovation brand with Note 8 smartphoneAugust 23, 2017The Galaxy Note 8 demonstrates Samsung’s confidence in its design expertise because of the strong similarities between the Note 8 and the Galaxy S8 and S8+. Samsung’s decision to launch the Note across all regions means the Note 8 should be the most successful Note smartphone for at least three years. IHS Markit expects the Note 8 Bill of Materials (BOM) cost will exceed those of all previous generations of Note models from Samsung.
Nokia 8 flagship smartphone aims to re-establish the brandAugust 17, 2017Nokia 8 is an important launch for exclusive brand licensee HMD Global because as a flagship model it must re-establish the Nokia brand as premium and innovative.
OPPO’s new R11 and R11 Plus will face difficulties to outperform its successful R9 seriesJuly 14, 2017On 10 June OPPO launched two new smartphone models in Shenzhen, the R11 and R11 Plus.
Samsung seeks to reestablish its reputation for innovation with “infinity display” Galaxy S8March 29, 2017The S8 and S8+ are visibly differentiated smartphones because of their large Samsung displays, tiny bezels, and fast chipsets which all play to Samsung group’s competitive strengths. Samsung’s initial Bixby AI implementation falls short of its goal of being a comprehensive AI assistant because of weak app integration and limited voice compatibility. Provided Samsung can manufacture sufficient volumes of S8 and S8 + smartphones, and has no new reliability issues, the S8 will be a success for Samsung. The strong industrial design will support the Samsung brand and provide a foundation for Samsung’s ecosystem ambitions with VR, Bixby AI, and enterprise offerings.
Huawei delivers Amazon Alexa integration on Mate 9 in the USMarch 24, 2017A software update to the Huawei Mate 9 in the US installs Huawei’s Alexa app on the handset. With the integration of Amazon Alexa, Huawei is taking its virtual assistant strategy beyond China where the company is relying on its own ecosystem.
OPPO’s new non-China smartphone should avoid Xiaomi’s international mistakesMarch 23, 2017On 23 March OPPO announced a new F-series smartphone, F3 Plus, which aims at the non-China markets. IHS Markit believes it is a right decision for OPPO to seek growth beyond China, and the company is in a better shape to expand abroad compared with Xiaomi.
Handsets & Smartphones Market Monitor Q4 2016: Global market rebounded and Samsung shows resilience after the Note 7 recallMarch 07, 2017Handsets & smartphones market monitor report Q4 2016Subscribers Only
BlackBerry has a chance of new success, with veteran smartphone brand licensee TCLFebruary 25, 2017TCL launches the first BlackBerry smartphone, the flagship KEYone, since it secured a brand license from BlackBerry the company. The new BlackBerry portfolio has a chance of success, because few companies now offer BlackBerry-style design and features, and the productivity-focused smartphone segment is underserved. But TCL must be careful not to price itself out of its target segment.
CES Show Report - 2017January 26, 2017The 2017 Consumer Electronics Show (CES) saw renewed activity in the smartphone space. Especially Chinese manufacturers used the global stage to present new products. ...Subscribers Only
Honor Magic & Huawei Mate 9 innovate with AI-driven featuresJanuary 17, 2017Huawei's latest Honor Magic and Mate 9 both have some AI-driven features.
Handsets & Smartphones Market Monitor Q3 2016: Market leaders Samsung and Apple face challengesDecember 21, 2016Handset & smartphones market monitor report Q3 2016Subscribers Only
How to read smartphone sales of Single’s day this year in China: Xiaomi tops the ranking; Apple, OPPO and Vivo are on the riseNovember 29, 2016Alibaba has published this year's best-selling smartphone brands and models on the Double 11 shopping day, or the Single's day. Here's our analysis.
Analyzing the Potential for the Google Pixel PhoneNovember 08, 2016In this report, we analyze the potential of the new Google Pixel phone. We expect it will have modest sales voumes in the short term.Subscribers Only
Sluggish global market sees rising OPPO and Vivo - Handsets & Smartphones Market Monitor Q2 2016November 04, 2016Handset & smartphones market monitor report Q2 2016Subscribers Only