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Apple’s iCloud May Threaten Future NAND DemandService steers users away from local memory storage—although company remains world’s largest buyer of ﬂash memoryJuly 14, 2011Driven by best-selling products like the iPad and iPhone, Apple Inc. is expected to remain the world’s largest buyer of NAND ﬂash memory this year, accounting for nearly 30 percent of global demand. However, Apple’s newly launched iCloud storage service could signiﬁcantly weaken NAND demand in the future, according to the new report entitled “Will iCloud Bring an End to Local NAND Storage?” from information and analysis provider IHS (NYSE: IHS).
Enterprise Storage Revenue to Climb 13 Percent in H2 2011New server microprocessors to boost storage drive demand to $4.67 billion in second half of yearJuly 12, 2011Demand from the enterprise corporate segment for storage products including hard disk drives (HDD) and solid state drives (SSD) is expected to rise a strong 13 percent during the second half of this year, with new server-oriented microprocessors contributing to the surge, according to the new IHS iSuppli report entitled: “New Microprocessors to Boost Storage Demand in H2 2011” from information and analysis provider IHS.
Cost Reductions in DRAM Industry to Dwindle Starting in 2012With lithography migration becoming less aggressive, savings also to lessen for industryJuly 06, 2011As the dynamic random access memory (DRAM) market successfully transitions to more efﬁ cient lower-nanometer technology, cost reductions and savings for the industry will level off starting in 2012, according to new IHS iSuppli research.
NAND Flash Race Heats Up in Q1Samsung just barely holds onto its lead; Toshiba closes inJuly 06, 2011The battle for leadership in the NAND ﬂash memory segment heated up in the ﬁrst quarter of 2011 as No. 2 supplier Toshiba Corp. came close to matching the market share of perennial industry leader Samsung Electronics Co. Ltd., according to new research from IHS iSuppli.
eMMC Memory Shipments to Climb 62 Percent in 2011Use of the portable storage medium will grow in high-end devices like smartphones and tabletsJune 27, 2011The ﬂash memory product known as Embedded MultiMedia Card (eMMC) is set to enjoy a 62 percent jump in shipments for 2011, helped by increased proliferation in smart devices like mobile handsets and media tablets, according to new IHS iSuppli research.
Shipments this year of eMMC are projected to reach 333.7 million units, up from 206.0 million units in 2010. Approximately 23 percent of all handsets in 2011—equivalent to some 239.7 million units—will feature eMMC, with the percentage to rise to 37 percent in two years’ time.
DDR3 to Remain Leading DRAM Technology in 2011 and the Near TermDDR3 market share this year is up to 89 percent; LRDIMM is new form factor for serversJune 20, 2011With market share averaging in the stratospheric 85 to 90 percent range, Double Data Rate 3 (DDR3) will remain the dominant technology in the dynamic access random memory (DRAM) market for 2011 and at least three more years before it cedes ground to a faster, next-generation version, according to new IHS iSuppli research.
OEM Role Drives Growth in Solid State DrivesIn reversal, OEM-made SSDs to outnumber once-leading channel shipmentsJune 17, 2011For the ﬁrst time this year, PC original equipment manufacturers (OEM) will account for a larger share of the market for solid state drives (SSD), wresting control of the fast-growing segment away from a pool of smaller third-party players, according to new IHS iSuppli research.
Starting 2011, shipments of SSDs made by OEMs will outweigh SSD shipments coming from the channel. OEM-made SSDs—normally integrated into the computers being sold in retail or to business entities—will reach shipments of approximately 8.0 million units this year, up 176 percent from 2.9 million units in 2010.
SDR Memory to Continue Doing Well in Future, Defying Status as Legacy ProductShipments in 2011 to reach 1.04 billion units, or 5.5 percent of total DRAM marketJune 13, 2011In a world of instantaneous Facebook updates and split-second data downloads, is there any room left for a slower legacy-type memory product for today’s devices and applications?
The answer is yes, if that product happens to be Single Data Rate Dynamic Random Access Memory (SDR DRAM), which will continue to do well as unit shipments of the product make up approximately 5 percent of the total DRAM market in the years to come, according to new IHS iSuppli research.
Ultimatum to Mobile Memory Companies: Integrate Vertically or Be Left BehindCompanies vie in the mobile memory market, worth $16.4 billion this yearJune 13, 2011With the mobile memory market headed for robust 25.7 percent growth this year, companies possessing incomplete memory portfolios are well-advised to augment their product offerings in order to compete successfully with fully equipped, vertically integrated players in the business, according to IHS iSuppli research.
Revenue in 2011 for the mobile memory market is expected to hit $16.4 billion, up from $13.0 billion last year. Growth this year won’t begin to equal the stratospheric 84 percent expansion posted by the market in 2010, but it will be higher than the 18 percent boost projected for next year as the market peaks at $19.3 billion.
What a Tablet Device from Amazon Could Mean to the DRAM MarketTablet DRAM demand to be off the charts for 2011: up 795 percentJune 06, 2011Unofﬁcial reports of a new tablet device being readied by Amazon to go head to head with the iPad from Apple Inc. bodes nothing but good news for the dynamic random access memory (DRAM) market, already projected to see a whopping 795 percent increase in demand from tablets in 2011, according to new IHS iSuppli research.
Tablet DRAM demand this year is anticipated to reach 333.7 million gigabits, up almost ninefold from 37.3 million gigabits in 2010.
Intel Ships 100 Million Atom CPUsJune 01, 2011Intel announced today at Computex that it had shipped its 100 millionth Atom CPU in Q2 2011. This is phenomenal growth considering the chip was launched in 2008. Much of the early fan fare surrounding the Atom had to do with netbooks. Alas, the prospects for netbooks have diminished over the last 18 months.
Embedded NOR Flash Memory to Expand 8 Percent in 2011May 27, 2011Gaining from increased usage in a broad spectrum of applications including currently popular tablet devices like Apple Inc.’s iPad, the embedded NOR ﬂash memory market in 2011 is set to grow 8 percent to 3.96 billion units, according to new IHS iSuppli research.
Unlike the dwindling wireless NOR sector for mobile handsets, the embedded NOR market is headed on a steady path of expansion. Shipments of NOR memory chips are up this year from 3.64 billion units in 2010, with stable growth of 7 to 9 percent predicted each year on average for the next four years.
DRAM Module Market to Grow 11 Percent This Year, Repeating Successful 2010Shipments of DRAM modules will reach 812.7 million units; DDR3 to remain dominantMay 23, 2011The market for dynamic random access memory (DRAM) modules, enjoying a spillover in success from a banner 2010, is headed for yet another year of double-digit growth in 2011 as DRAM module shipments bound up 11 percent, according to new IHS iSuppli research.
Shipments of DRAM modules—packages containing DRAM chips for use in PCs and other electronic products—are projected to reach 812.7 million units in 2011, up from 733.2 million last year.
Hard Disk Drive Market for Computers to See Lower Revenue Growth in 2011HDD revenue of $28.1 billion in 2011 will be impacted by growing use of tabletsMay 23, 2011Battered by various factors including the rising sales of tablet devices, the hard disk drive (HDD) market for computers will slow in 2011, with revenue growth this year 3 percentage points lower than in 2010, according to new research from IHS iSuppli.
Revenue for computer HDDs, including drives for PCs and corporate or storage servers, is projected in 2011 to reach $28.1 billion. But while this is 4.1 percent higher than the $27.0 billion of 2010, the anticipated HDD growth this year almost halves the 7.0 percent expansion posted by the industry last year.
DRAM Revenue in Q1 Down 6 Percent to $8.3 BillionLower ASPs and soft quarterly performance are to blame; all companies see quarterly revenues contractMay 16, 2011Companies in the dynamic random access memory (DRAM) space saw revenues contract across the board in the ﬁrst quarter of this year, their levels uniformly depressed by lower average selling prices (ASP) and a sluggish performance in which industry revenue slumped 6 percent, according to IHS iSuppli research.
In what is considered a quiet time of the year for DRAM, industry revenue in the first quarter came in at $8.3 billion, lower than the $9.0 billion anticipated. The relative weakness arrived on the back of softer-than-expected ASPs, which averaged $1.61 during the quarter.
Android Rules The Smartphone Market...Who Cares?May 05, 2011It’s been recently reported that Android dominated the smartphone landscape in Q1 2011. While this is certainly a notable accomplishment considering its nascent existence just two years ago, it hides the all-important economics of the matter. While Android smartphones may very well charge to over 50% by this time next year, for handset makers and app stores, market share does not equal financial success.
Seagate Buyout of Samsung HDD Business Propels Merged Entity to No. 2 SpotSeagate now has 40 percent share of HDD market, behind Western Digital’s 50 percentMay 05, 2011The recent buyout by leading storage maker Seagate Technology of Samsung Technology’s hard disk drive (HDD) business will considerably boost the newly merged entity’s overall standing, with combined shipments accounting for two-ﬁfths of an HDD market worth 652.4 million units in 2010, according to IHS iSuppli research.
Based on final year-end figures from 2010, HDD shipments tallied from both Seagate and Samsung equated to 261.2 million units—enough to give the Seagate-Samsung combo 40 percent of the HDD market, or a No. 2 finish for the year.
Nanya Rises Above Other Indebted DRAM Companies in Taiwan with New Share Issue700 million new shares should raise $370 million at current share price levelsMay 02, 2011NanyaTechnology’s recent announcement it would raise 700 million new shares shows that the company remains successful in crucial fundraising activities as it wends through a highly uncertain path in Taiwan’s dynamic random access memory (DRAM) business, according to new IHS iSuppli research.
In the last five years, Nanya has raised some $170.2 billion Taiwanese dollars—equivalent to US$5.8 billion—in equity and bond issues, as well as loans used mainly to fund capital expenditures, dwarfing similar efforts from other Taiwanese DRAM companies such as Powerchip and ProMOS.
Mobile Memory to Proliferate to $16.4 Billion Market in 2011, Up 26 PercentNew usage models for smart phones and tablets will expand market in futureApril 28, 2011The fast adoption of smart phones and tablets will propel the mobile memory market up 26 percent in 2011 to an estimated $16.4 billion, with potentially new areas into which the memory market can expand in the future because of new usage models arising for mobile devices in general, according to IHS iSuppli research.
Mobile memory revenue this year will be up from $13.0 billion in 2010, continuing an arc of expansion that began in 2009, with prospects to move unimpeded next year to $19.3 billion.
NOR Supply Chain Impacted but Not Broken by Japanese EarthquakeSuppliers are using second sources; minimal impact felt from the disasterApril 18, 2011Already strong demand for NOR ﬂash is being inﬂated further by the Japanese earthquake and tsunami, with fear of short supplies driving buyers to snap up parts in order to ensure they have enough resources and supply for the future. As a result, IHS iSuppli research indicates NOR shipments will rise a healthy 7.5 percent in 2011.
True, the disaster initially generated deep concern in the electronics supply chain, with many fearing it would represent a major blow to the NOR market. However, major manufacturers so far have issued statements professing minimal impact from the crisis.