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  • Digital Signage & Professional Displays Market Analysis
     Hidetoshi Himuro | October 21, 2019
    The Digital Signage & Professional Displays Market Analysis delivered on a quarterly basis, provides subscribers technology and market definitions, commentary on forecast assumptions, latest on display technology and supply chain situation, trends on the application markets and additional insight on mergers & acquisitions and macroeconomic trends.
    Subscribers Only
  • Cable in Context: Performance and Prospects in the Converged World
     March 12, 2018
    Ted Hall delivered a keynote presentation at Cable Congress 2018, which took place in Dublin on March 6-7.
    Subscribers Only
  • IAB AdEx Benchmark H1 2017
     November 28, 2017
    The IAB Europe AdEx Benchmark report, produced in collaboration between IAB Europe and IHS Technology, is the definitive guide to the state of the online advertising market in Europe. The research enables like-for-like comparison of 27 European online advertising markets across display, video, mobile, search and classifieds & directories.
    Subscribers Only
  • IAB AdEx Benchmark 2016
     July 11, 2017
    At Interact Congress 2017 in Amsterdam, Daniel Knapp presented IAB Europe's Adex Benchmark, an annual survey of online advertising spend in Europe. The research enables like-for-like comparison of 27 European online advertising markets across display, video, mobile, search and classifieds & directories.
    Subscribers Only
  • Programmatic from concept to maturity; trends and market dynamics in Europe
     June 02, 2017
    What drives the programmatic market and what drives the ad markets generally? The answer is video programmatic as it is the fastest growing sector with almost 40% compound annual growth rate. Commoditisation of programmatic in the more advanced markets causes the harmonisation of the market- a wider adoption of programmatic due to the universal effects of data and algorithms.
    Subscribers Only
  • An Analyst Perspective: Programmatic Video Futures in Europe and Sweden
     December 05, 2016
    What’s the state of video programmatic in Nordics versus the rest of Europe, and how does the programmatic video ecosystem evolve? Daniel Knapp provided answers in this presentation at SpotX’s Nordic launch event in Stockholm.
    Subscribers Only
  • Born From Data: Advertising Empires and the New Logic of Value-Creation
     October 12, 2016
    This slidedeck was presented by Daniel Knapp at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines the new players and data infrastructures in the digital advertising landscape. The presentation explores M&A strategies, how different companies build advertising ecosytems and looks at how Facebook, Google, big media companies, but also advertisers, CRM companies and large auditing firms develop advertising technology and marketing technology offering.
    Subscribers Only
  • The practice and promise of programmatic
     October 12, 2016
    This slidedeck was presented by Eleni Marouli at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines the promise of programmatic and the subsequent programmatic reality in display and video.The presentation then goes on to explore some key thremes in the programmatic TV space
    Subscribers Only
  • Global Advertising Futures: A Macro Perspective
     October 10, 2016
    This slidedeck was presented by Orpheas Tapanlis at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines the correlation of growth of the economy in USA for the last 16 years and the corresponding ad market growth. Much more digitally advanced Top 5 EU markets contribute to 85% of the whole EU market. In 2018 with the help of the Chinese market APAC will overtake North America and widen its lead from US. In 2010 14 countries owned 80% of the global ad revenues and 13 in 2015.
    Subscribers Only
  • Global Advertising Futures: A Micro Perspective
     October 07, 2016
    This slidedeck was presented by Jessie Chen at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines when the global ad market will overtake the TV ad market and the domestic and structural factors that might affect ad revenue growth; the size of the APAC online ad market; who are the winners and losers of the global media market and companies’ strategies
    Subscribers Only
  • Mobile media and ecosystems trends
     Jack Kent | September 22, 2016
    This presentation by Jack Kent - lead analyst for mobile media, apps and services - highlights current mobile app and ecosystem trends. It analyses how technology companies are using mobile apps, payments, games and messaging to acquire and monetise users. With a focus on European markets, it highlights the competition between device makers, over-the-top service provides, mobile operators and Asian and Western companies.
    Subscribers Only
  • Sweden Country Profile - Operator Multiplay
     September 16, 2016
    In this country profile: data, charts, insight on the Sweden fixed voice, fixed broadband, mobile, pay TV and multiplay markets, plus comment on the major recent strategic and regulatory events.
    Subscribers Only
  • India Country Profile - Operator Multiplay
     Julian Watson | September 02, 2016
    In this country profile: data, charts, insight on the India fixed voice, fixed broadband, mobile, pay TV and multiplay markets, plus comment on the major recent strategic and regulatory events.
    Subscribers Only
  • Japan Country Profile - Operator Multiplay
     Julian Watson | September 02, 2016
    In this country profile: data, charts, insight on the Japan fixed voice, fixed broadband, mobile, pay TV and multiplay markets, plus comment on the major recent strategic and regulatory events.
    Subscribers Only
  • Spain Country Profile - Operator Multiplay
     James Allison | August 26, 2016
    In this country profile: data, charts, insight on Spain's fixed voice, fixed broadband, mobile, pay TV and multiplay markets, plus comment on the major recent strategic and regulatory events.
    Subscribers Only
  • Adex Benchmark 2015
     May 11, 2016
    At Interact Congress 2016 in Lisbon, Daniel Knapp and Eleni Marouli presented IAB Europe's Adex Benchmark, an annual survey of online advertising spend in Europe. The research enables like-for-like comparison of 27 European online advertising markets across display, video, mobile, search and classifieds & directories.
    Subscribers Only
  • MWC 2016: Smartphone and Smart Accessory Analysis
     March 17, 2016
    At MWC 2016, the major leading smartphone makers launched new flagship smartphones as well as a new range of VR 360 degree smart accessory cameras. Including, Samsung's Galaxy S7 and S7 Edge; Xiaomi Mi5; and notably LG's G5 with a modular expansion capability; and Alcatel's Idol 4S which is bundled with a VR headset .
    Subscribers Only
  • Cable Dynamics in the Netflix Age : Cable Brussels - 2016
     February 10, 2016
    Ben Keen, Vice President, Consumer, Media, Telecoms & Displays, presented the new edition of the European Broadband Cable report, which details the latest growth trends in the European Union cable industry and examines the industry's strategic direction.
    Subscribers Only
  • Is There a Future for the TV Channel?
     February 10, 2016
    Ted Hall, Research Director for IHS Technology’s Television team, delivers a thought provoking presentation on the future of television channels in the increasingly crowded global television landscape. This was presented at IHS' 23rd Annual PEVE Entertainment Business Futures 2015 Conference
    Subscribers Only
  • Pay TV in the Netflix Age: Innovating to Stay Ahead of the OTT Challenge
     February 10, 2016
    Ted Hall, Research Director for IHS Technology’s Television team, presents his views on the challenges ahead for PayTV with the growing power of Over-the-Top services. This was delivered at IHS' 23rd Annual PEVE Entertainment Business Futures 2015 Conference.
    Subscribers Only
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