Trending: Onshoring electric motor production supports demand for EVs and HEVs
Joanne Goh
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October 11, 2019
Half a decade ago the production of traction motors for electric and hybrid-electric vehicles was concentrated in the home location of the Automotive OEM. This was simply because the demand for EV/HEVs was not worth the investment of building new facilities close to the demand location. However, the rapid growth in demand for EVs in the recent years is gradually influencing the supply chain, companies’ business models, and encouraging more collaboration and joint ventures in the automotive industry. In the Chinese market, joint ventures between traditionally large western OEMs who wish to enter the Chinese market and local vendors are becoming more commonplace. The most recent announcement was in August 2019 about the joint venture between Nidec – a Japanese electric motor company – and GAC Motor – a Chinese vehicle manufacturer – to produce traction motors.
