Samsung on the defensive embarks on cost cutting initiatives
November 19, 2014
Samsung has announced two moves aimed at reducing its cost base as it struggles to maintain its level of profitability and its market share. Samsung is moving more manufacturing to Vietnam and reducing the number of different devices in its portfolio next year. Samsung has come under intense pressure from low cost smartphone brands such as Xiaomi and Micromax in emerging markets which has stalled its growth.
Subscribers Only
