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Smartphone Intelligence ServiceIHS Markit smartphone research is different. We deliver comprehensive smartphone data, down to specific models and component categories, providing you with the detailed insight and data you need on the rapidly evolving global smartphone industry.Subscribers Only
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Double 11 Shopping Festival Report - 2019Smartphone SalesDecember 04, 2019This brief report provides analysis on the promotions and performance of major smartphone OEMs at China’s Double 11 shopping festival of 2019.Subscribers Only
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Global Smartphone Market Analysis & Forecast - 201937th Japan Display ForumAugust 06, 2019This is a market analysis presentation was given at the 37th Japan Display Forum - 2019, held on July 26, 2019.Subscribers Only
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MWC Shanghai Report - 2019July 15, 2019This year, MWC focused on 5G technologies, carriers and OEMs showing use-case scenarios for 5G: 5G in IOT, 5G in industry and enterprise, 5G for smart city and 5G for VR, cloud games and streaming video.Subscribers Only
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5G services launch in Korea and the USApril 08, 2019The three major carriers in Korea, SK Telecom, Korea Telecom and LG U+. officially started 5G service at mid-night of 3 April. In the US, Verizon followed suit - also on 3 April. The Korean roll out is much broader than Verizon's in the US, in terms of coverage, device support and data plan options.Subscribers Only
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Global Mobile Handset Market Analysis Forecast - 2019March 26, 2019This is a market analysis presentation was given at the Korea Display Conference - Spring - 2019 Spring, held on March 20, 2019.Subscribers Only
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MWC 2019 Highlights - SmartphonesMarch 08, 20195G handsets arrived in Barcelona in force. Leading up to MWC, Samsung announced two 5G devices and Huawei one model. Other OEMs, like OPPO, Xiaomi, LG, ZTE and Nubia showed upcoming devices.Subscribers Only
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CES 2019 - Smartphones: Highlights & Market OverviewJanuary 23, 2019Key Take-Aways •Wait for Mobile World Congress in February 2019. •New form factors on display: dot-cut(Hole) displays, foldable screens and handsets with two screens. •Hype surrounding 5G continues where it left off last year. •Huawei presented many of its stand-out smartphone models, even though they are not available in the US.Subscribers Only
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Smartphone Sales - Double 11 Shopping Festival - 2018November 22, 2018This brief report provides analysis on the promotions and performance of major smartphone OEMs at China’s Double 11 shopping festival of 2018, such as Xiaomi, Huawei, OPPO, Vivo, and Apple.Subscribers Only
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IFA - Smartphones - 2018September 18, 2018The mid-range pricing segment in the smartphone market is set to continue to be the most competitive segment for the foreseeable future.Subscribers Only
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Smartphone & Mobile Hardware Analysis - MWC - 2018March 13, 2018This brief report provides analysis on mobile hardware themes, smartphone launches and mobile component trends, based on MWC 2018 held in Barcelona, Spain in February 2018.Subscribers Only
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Samsung looks to innovative S9 camera to energize Galaxy S smartphone salesFebruary 25, 2018Samsung is packing its main innovative push into the cameras of its latest flagship Galaxy S devices. With the new super slow motion video capture, Samsung has improved on previous industry attempts to commercialize this feature. The Galaxy S9 and S9 Plus are strong handset designs which evolve from 2017’s excellent S8. They are markedly different in camera quality and display size from the two to three year old smartphones potential customers own now which should boost upgrades. However, consumers may delay purchase because of rising flagship prices.
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CES 2018: Smartphone, AR & Mobile HardwareJanuary 23, 2018This report provides the mobile hardware trends, smartphone launch analysis, as well as AR trends, based on CES 2018 held in Las Vegas in January 2018.Subscribers Only
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Smartphone Sales - China’s Singles Day Shopping Festival - 2017December 05, 2017This brief report provides analysis on smartphone sales on China’s Singles Day shopping festival, which was initiated by Alibaba in 2009. Currently, it is now one of the biggest sales events in China.Subscribers Only
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Lenovo Tech World - Key Findings - 2017August 23, 2017This presentation provides key observations and analysis based on the annual Lenovo Tech World held on 20th July in Shanghai, China. ...Subscribers Only
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Samsung re-launches its signature innovation brand with Note 8 smartphoneAugust 23, 2017The Galaxy Note 8 demonstrates Samsung’s confidence in its design expertise because of the strong similarities between the Note 8 and the Galaxy S8 and S8+. Samsung’s decision to launch the Note across all regions means the Note 8 should be the most successful Note smartphone for at least three years. IHS Markit expects the Note 8 Bill of Materials (BOM) cost will exceed those of all previous generations of Note models from Samsung.
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MWC Shanghai Report - 2017July 21, 2017MWC Shanghai is an Asia version of Mobile World Congress. The scale is much smaller than the event held in Barcelona earlier this year and most of participants are from China. This year, we found that the scale got bigger and more smartphone OEMs joined the event compare to the previous year.Subscribers Only
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Digital Assistants & Artificial Intelligence (AI) Report - 2017May 17, 2017Digital assistant and artificial intelligence (AI)-enabled services are gathering momentum across the technology, media and telecom industries. These services are creating new forms of user interface (UI) and require device makers, media companies, consumer platforms, service providers and smart home vendors to adapt and develop new strategies.Subscribers Only
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Samsung seeks to reestablish its reputation for innovation with “infinity display” Galaxy S8March 29, 2017The S8 and S8+ are visibly differentiated smartphones because of their large Samsung displays, tiny bezels, and fast chipsets which all play to Samsung group’s competitive strengths. Samsung’s initial Bixby AI implementation falls short of its goal of being a comprehensive AI assistant because of weak app integration and limited voice compatibility. Provided Samsung can manufacture sufficient volumes of S8 and S8 + smartphones, and has no new reliability issues, the S8 will be a success for Samsung. The strong industrial design will support the Samsung brand and provide a foundation for Samsung’s ecosystem ambitions with VR, Bixby AI, and enterprise offerings.
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Huawei delivers Amazon Alexa integration on Mate 9 in the USMarch 24, 2017A software update to the Huawei Mate 9 in the US installs Huawei’s Alexa app on the handset. With the integration of Amazon Alexa, Huawei is taking its virtual assistant strategy beyond China where the company is relying on its own ecosystem.
