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Games Intelligence ServiceMake your move in the global games market with unrivaled data and insight. This service provides extensive data, analysis and forecasts for well-established games media and hardware, such as consoles, handhelds, digital games and subscription services, as well as for emerging areas, including eSports and virtual reality.Subscribers Only
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X019: Latest Project xCloud expansion underlines Microsoft’s core strengthsNovember 15, 2019As competition in the cloud gaming sector continues to heat up, Microsoft is taking a more aggressive, although well-planned, approach to testing and rolling out its own Project xCloud game streaming preview. The X019 announcements underline Microsoft’s core strengths in infrastructure, service delivery and content.
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Project xCloud: Microsoft scales up testing of cloud gaming solutionSeptember 24, 2019Microsoft announces start of its public test for its cloud gaming solution Project xCloud
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Digital Console Storefront Strategy and Game Pricing: Q2 2018July 25, 2018With Q2 being our first full quarter of coverage in this series of reports, a number of trends have emerged in terms of discounting activity. First is that PS4 stands highest in terms of number of games discounted, by some margin.Subscribers Only
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Changes to the Games Pricing Database within Games Intelligence PremiumMay 21, 2018As of this month, our Games Pricing Database has been relaunched, with a change in focus. Its coverage is now dedicated to first-party digital stores for PlayStation 4, Xbox One, and Nintendo Switch, in the USA and UK. That is, stores accessed through the console in order to buy games via PlayStation Network, Xbox Live, and Nintendo Network.Subscribers Only
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Esports Video & the Future of TV - May 2017May 11, 2017The esports-video boom continues – total hours viewed exceeded 6 billion in 2016, according to IHS Markit data, up 19% on 2015. Esports advertising globally was worth $280 million in 2016 and, by 2021, is expected to become a $1 billion advertising industry.Subscribers Only
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Poland’s TVN acquires majority stake in games MCN, GamellotNovember 03, 2016Scripps Networks-owned, Polish TV broadcaster, TVN has bought a majority stake in Gamellot, a Polish-grown, games-dedicated Multi-Channel Network (MCN) launched in 2012, for an undisclosed amount. In their four years of operation, Gamellot has built a YouTube audience of 19 million subscribers, which generates 150 million views a year, across their 90+ YouTube channels. This is the first acquisition in the MCN space by a Polish broadcaster and strengthens TVN’s digital proposition.Subscribers Only
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Video is the future of TV appsAugust 30, 2016Beyond video apps and services, many of the first wave of TV apps have been built out of existing smartphone apps. The TV apps environment presents developers with a number of new challenges.Subscribers Only
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Wal-Mart sets sights on Amazon with acquisition of e-tailer Jet.comAugust 11, 2016Wal-Mart's acquisition of US e-tailer Jet.com is part of the brick-and-mortar giant's stated strategy to bolster its online businessSubscribers Only
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Games Market Monitor: Publisher Results and Competitor Comparison, CQ2 2015Games Market Monitor: Publisher Results and Competitor Comparison, CQ2 2015December 04, 2015Calendar Q3 2015 turned out to be a bit volatile for several of the publishers in our report. While large publishers Tencent, Activision Blizzard and NetEase all reported strong growth, Electronic Arts was down over the year ago period after taking a hit on currency exchange rates and not having a title comparable to The Sims 4 which launched in the third quarter last year.Subscribers Only
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Games Console Hardware Q3 2015 Year-To-Date Sales AnalysisNovember 09, 2015Analysis of year-to-date and first nine month games console hardware sales by platform and key territories. This is a client only update. Please sign in for the full analysis.Subscribers Only
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Virtual Reality and Entertainment: Bubble or Next Big Thing?Virtual Reality and Entertainment: Bubble or Next Big Thing?October 26, 2015The report represents IHS’ first in-depth analysis of a new generation of virtual reality technology and entertainment. It examines the positional strategies of emerging virtual reality platforms, includes sales forecasts of virtual reality headsets by brand, country and platform type and analyses the content opportunity across games and video.Subscribers Only
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Esports gets a boost with Vue Cinemas/Gfinity arena dealFebruary 26, 2015This is an important building block for the establishment of eSports in the UK as arena-based events convey the passion and competition of the sport which drives engagement and will lead to more sponsorship.
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Nvidia's GRID Gaming Cloud Gaming Service Launches on Shield DevicesDecember 12, 2014On November 13, 2014 Nvidia announced the preview launch of the Nvidia GRID Gaming on-demand gaming service would hit on November 18, 2014. The service landed first in the US and UK, with Continental Europe coming online in the first quarter of 2015, and Asia to follow in the second quarter.
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Console Market: PS4 and Xbox One Sales Strongly Ahead of Last GenerationNovember 24, 2014An insight report examining the first ten months of combined sales of Sony PS4 and Microsoft Xbox One versus the last generation of consoles – PS3 and Xbox 360 – over the same time frame.Subscribers Only
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Price Tracker Games Market Monitor - Q2 2014September 19, 2014Our Q2 instalment of price tracking results for major game titles, across eight major online retailers in UK and USA. This time, we focus on the inter-generational pricing differences for each territory, for a number of major software releases.Subscribers Only
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EA Access subscription service: a strategic analysisAugust 13, 2014IHS games team analysis of the newly announced EA Access subscription service on Xbox One. This insight report investigates the commercial advantages the service enables for EA and the wider impact services of this nature could have on the console market and industry. This is a client only report. To view please login or contact the IHS sales team about access.Subscribers Only
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Gamer Sentiment & Purchase Intent Tracker E3 2014July 25, 2014This 'taster' report examines the change in sentiment and purchase intent of enthusiast console and PC gamers during the world’s best known games trade and press event, E3. It’s a sample of a much larger research product that is available for licensing. The research is based on two consumer surveys of console and PC gamers before and after E3. It includes a major report, a database of responses and 12 pivot tables for analysis. For full details of the research please get in touch.Subscribers Only
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Soaring eSports Viewership Driven by Online Video PlatformsJune 02, 2014The global market for video game competitions known as esports is booming, with viewership rivaling traditional sports in some regards. Viewers watched 2.4 billion hours of esports video in 2013, according to a new study from IHS Technology. This was almost double the 1.3 billion hours in 2012. Hours of viewing will rise to 6.6 billion in 2018. The most popular eSports game in the world in 2013 was Riot Games’ League of Legends. The next biggest titles are Valve's Dota 2 and Activision Blizzard's StarCraft II.
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Games Market Monitor: Price Tracker Q1 2014April 16, 2014Our regular round-up of pricing trends for packaged console game software, in the USA and UK. This quarter, we take a dedicated look at the price differentials that occur between major franchises released across both new and outgoing hardware generations.Subscribers Only
