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  • Orange's new smartphone will drive 4G adoption in Europe
     September 02, 2015
    Mobile operator Orange has launched a range of new smartphone aimed at lowering the barrier to entry to 4G. The devices range in price between €79 and €239 and will be on sale across all of Orange's European footprint.
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  • Amazon must change tactics with its Fire smartphone to ignite the mobile market
    June 18, 2014
    Amazon's debut smartphone includes differentiated and technically impressive features, but none represent the game changer which Amazon needs to drive consumer adoption. At this price, and with this launch proposition, the Fire will struggle to ignite the smartphone market unless Amazon changes its approach.
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  • Google's Motorola Mobility sale will boost Lenovo in the US Mobile Market
    January 29, 2014
    The deal with Lenovo confirms that Google's main interest in buying Motorola was its patent and IP portfolio. Also, Google removes the channel conflict with other Android smartphone makers but has made a significant loss on its investment. Lenovo's $2.91bn barely covers the cash acquired as part of Motorola Mobility. It's happening now because Google has settled intellectual property cross licensing with Samsung. Lenovo benefits in four key areas through the acquisition: Entry to the US mobile market; brand assets; mobile engineering expertise; and a stronger Google relationship. IHS believes Lenovo is right to plan to use the Motorola brand in the US, but its own brand in China and emerging markets because of Motorola's very weak footprint outside the Americas.
  • Apple's record iPhone results include warning signs for the future
     January 28, 2014
    Apple yet again posted record results for the final quarter of 2013, but still managed to fall short of the media's expectations. Apple shipped 51m iPhones globally; the first time Apple exceeded 50m in a quarter. But this modest rise of 3.2m shipments compared with the same quarter in 2012 followed Apple's deals to add Japan's NTT DoCoMo and China Mobile as iPhone distributors, and increasing the size of the operator channel for the iPhone.
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