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Mediaset builds on partnership with ProSiebenSat1 with $380 million share purchaseMay 30, 2019Mediaset has acquired a 9.6% stake in Germany's ProSieben.Sat1, in a move it describes as 'an investment in the future of European free-to-air television'. Yesterday's acquisition of shares on the open market also gives the Italian group a 9.9 share of the voting capital. Based on the closing share price, the investment would be worth around €340 million ($380 million).Subscribers Only
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AT&T announces XandrOctober 18, 2018AT&T has unveiled its advertising and analytics business Xandr. Named after AT&T founder Alexander Graham Bell, Xandr will house all of the telco giant’s data-led offerings, including addressable advertising service AT&T AdWorks, analytics business ATT.net and ad-tech unit AppNexus.
