Media & Advertising

Business intelligence focused on the dynamics, strategies and trends of today’s advertising, home entertainment and media markets.


Insights

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David Scott | August 16, 2018
Pay TV homes in the Asia-Pacific region rose 5.7 percent to reach 76 percent of all homes in 2017. The number of pay TV homes will continue to rise steadily, from 632 million homes in 2017 to 743 million by the end of 2022.
August 14, 2018
Spain's football league, La Liga, will be aired on Facebook free of charge in India and neighboring countries for the next three seasons. La Liga said that all 380 matches of the first division will air on the social network in India, Bangladesh, Pakistan, Afghanistan, Bhutan, Nepal, Maldives and Sri Lanka from the start of the 2018/19 season this Friday. No details of the payment were reported. Rights were previously held by Sony. The move follows Facebook's acquisition of rights to the Premier League in five Asian countries, together with a deal with Eleven Sports in the UK which will see Facebook screening weekly La Liga and Serie A matches free.

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Broadband Media Intelligence provides detailed, constantly updated company and market information on the broadband access and online entertainment industries of 50 markets worldwide.
Broadcast & Internet Video Software, Security & Analytics allows vendors, media companies, institutional investors, and strategic investors to benchmark competitor activity, track the flow capital in the market, and understand where value-creation is taking place across front-end and UX-related technologies.
Providing the complete picture of the global channel and programming content industry with detailed market sizing metrics including revenues for TV channels and online services at worldwide and country levels, segmented by advertising revenues, public funding, carriage fees and direct-to-consumer subscriptions.
The trusted source for comprehensive market intelligence. Delivers cogent analysis of performance metrics for specific companies and regions via accurate and methodically updated market data, focused insights and timely forecasts, based on a thorough knowledge of the cinema world.
IHS Markit Connected Devices & Media Consumption Intelligence Service - Premium combines key addressable market information with in-depth consumer survey data and analysis to provide unparalleled coverage of connected devices and media consumption.
This Service (formerly called "Broadband Technology Intelligence Service") provides time-critical information on the technical aspects of the connected home, ranging from broadband access to online video distribution and domestic hardware.
"Must have" analysis of the major consumer technology platforms and ecosystems and how they are transforming the digital world.
Complete and up-to-date market data, information and analysis on the global interactive leisure software marketplace. Coverage includes well-established games markets such as consoles and handhelds, digital games and subscription services, as well as emerging areas including eSports and virtual reality. Also provides extensive visibility into the Asia games markets.
Comprehensive coverage of the games sector, providing ongoing access to a continuous flow of research across geographies, topics and platforms. Coverage includes a tactical by territory view of games content and games hardware opportunities by each and every segment of the market with Industry competitive dynamics including: company and title performance, content pricing, funding and acquisition analysis.
Premium service available to IHS Markit Technology clients subscribing to all TV Intelligence, Video Intelligence and Broadband Media Intelligence Services. Includes key metrics for 14 distribution channels across 38 individual countries and 8 regional totals, offering the most complete picture available of the paid-for home entertainment market.
Full analysis of emerging markets and the fast-rising digital audience around the world, with forecasts for over 100 countries. Metrics cover all parts of a multiplay offering, including mobile, pay TV, fixed broadband and voice.
The IHS Markit TV & Online Video Intelligence Service - Premium provides key metrics for video distribution across TV and online video platforms for over 100 individual countries and eight regional totals, offering clients the most complete picture of video consumption available.
Critical research that leverages long-standing relationships with operators in over 70 markets, resulting in the only truly comprehensive source of television market intelligence available anywhere in the world.
The IHS Markit TV Sets Intelligence Service offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
IHS TV Sets Intelligence Service - Premium offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
Detailed, in-depth coverage of the US home entertainment market and its globally influential trends. Also includes key US video market data and forecasts on spending, revenue and sales, accompanying critical analyst insights and reports.

Reports

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  • Kia Ling Teoh | August 13, 2018
    IHS Markit Channels and Programming Intelligence Service has added China to its coverage. In 2017, China overtook the UK to become the second largest TV programming market in the world after the US.
    Subscribers Only
  • Jun Wen Woo, David Scott | August 09, 2018
    Asia Pacific Pay TV & Online Video 2017 analyses the 2017 results of major pay TV operators and online video providers in the Asia Pacific, including subscriptions, TV household penetration, quarterly net additions and key financials. In addition, several country profiles analyse the position of pay TV operators and online video providers against key competitors.
    Subscribers Only
  • Fateha Begum, Rob Moyser | August 08, 2018
    Analysis of changes in television viewing behaviour across broadcast and digital platforms across the big five European markets. In this report, IHS Markit analysts examine key trends across linear, PVR-timeshifted, pay-TV VoD and online video viewing.
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Analysts View All (38)

  • Icon Executive Director – Research and Analysis, IHS Markit
    Mr. Dan Cryan is the executive director of Research and Analysis at IHS Markit and a thought leader in digital media coverage.
  • Icon Senior Director, Media & Advertising
    Daniel is a Senior Director at IHS Markit, where he oversees the global advertising research, consulting and forecasting practice. His key research areas include the future of TV and video, social media platforms, advertising-funded business models, programmatic advertising, AI-driven marketing, and data strategies.
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