Media & Advertising

Tracking the markets and strategies of media & home entertainment. Detailed media intelligence covering television, film, gaming, music, and advertising.


Analyst Insights View All (4,970)

Orpheas Tapanlis | October 27, 2016
CME had its best performance so far this year with an increase of 7.9% in Q3 2016 and 5.2% in 9M 2016 in net advertising revenue (NAR). The fastest growing market for the media company in Q3 2016 was Romania which reported a 21.9% year-on-year increase in actual terms, followed by Slovenia at 11.2%. Competition from MTG in the Czech Republic and Bulgaria has put considerable price pressure on the TV advertising market, resulting in lower growth than anticipated at the beginning of 2016.
Tim Westcott | October 26, 2016
Content deal: The Football Association has signed multi-year TV rights agreements with agencies IMG and Pitch International for the FA Cup, English football's knockout tournament, for six seasons from 2018/19 to 2023/24. Pitch International will sell the rights in western Europe (excluding the UK), the Middle East and North Africa, with IMG handling the rest of the world. Unconfirmed press reports put the value of the deal at $1 billion. UK rights will remain with BBC and BT Sport through to 2021.

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Helping customers make critical decisions to ensure success in today’s rapidly changing advertising and marketing landscape.
Broadband Media Intelligence provides detailed, constantly updated company and market information on the broadband access and online entertainment industries of 50 markets worldwide.
Cinema worldwide continues to evolve in numerous directions. Digital cinema is now the format of choice bringing with it major changes in content distribution, packaging, and production methods. If you want to succeed in this increasingly complex business, you’ll need a trusted source of comprehensive market intelligence.
This Service (formerly called "Broadband Technology Intelligence Service") provides comprehensive time-critical information about the technical aspects of the connected home ranging from broadband access, to online video distribution and domestic hardware.
As leading provider of information and analysis on the global interactive leisure software and marketplace, IHS has launched a service to provide clients with up-to-date and reliable market data.
Games Intelligence Service - Premium offers comprehensive coverage of the games sector. It provides ongoing access to a continuous flow of research across geographies, topics and platforms.
The Home Entertainment Key Performance Indicators (KPI) is a premium service available to IHS clients who subscribe to all TV Intelligence, Video Intelligence and Broadband Media Intelligence services. The KPI measure key metrics for 14 distribution channels across 38 individual countries and eight regional totals, offering clients the most complete picture of paid-for home entertainment market performance available.

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With a focus on the economics of mobile content and services, Mobile Media Intelligence, provides must have analysis of the business models that are transforming the digital world, including apps, app stores, messaging, games, music and video. This includes the value-added service strategies of operators and smartphone makers, plus over-the-top start-ups and established media companies. The service offers both global trends and market data for 48 countries.
With forecasts for over 100 countries, IHS Operator Multiplay Intelligence offers an extremely wide analysis of emerging markets and the fast rising digital audience around the world. The service metrics cover all parts of a multiplay offering: mobile, pay TV, fixed broadband and voice. Operator Multiplay benchmarks the performance of leading operators and their strategies for combining services to boost customer retention and revenues.
Enables crucial decision making in video technology and services for Media and Entertainment companies
TV Channel Intelligence provides a deep-dive analysis into the reach, distribution and revenue of the pay and free television channels owned by the world's major multichannel operators. This is the first comprehensive Intelligence service able to track, model and forecast the multichannel TV business outside the United States.
The TV Media Intelligence Service leverages long-standing relationships with operators in all of the 70+ markets that we cover, resulting in the only truly comprehensive source of television market intelligence available anywhere in the world.
TV Programming Intelligence delivers unique insight into a market worth more than $103 billion in 2015. The service values investments on originated, acquired and sports programming by free-to-air and pay TV broadcasters.
The IHS TV Sets Intelligence Service offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
IHS TV Sets Intelligence Service - Premium offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
Video Media Intelligence service provides the world's most reliable and detailed information on the global packaged video markets.

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Reports View All (1,348)

  • Erik Brannon, Harold Vargas | October 28, 2016
    The Latin American pay TV business (in Mexico, Venezuela, Colombia, Peru, Brazil, Chile, and Argentina), while still not a mature business, is also not immune to the general slowdown in pay TV seen in other regions. In Q2 2016 there was a significant decline in pay TV video subscriber additions. There was a net gain of 493,740 pay TV video subscribers in Q2 2016, the weakest growth since Q1 2009.
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  • Tim Westcott, Kia Ling Teoh, Matteo Marchello | October 27, 2016
    Consumers have embraced internet-connected devices to view more programming online and on-demand. Linear TV companies are ramping up investments in content to stand out in a multi-platform world, while a spate of mergers and acquisitions has created ever-larger content-creating groups.
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  • Qingzhen (Jessie) Chen | October 25, 2016
    The emerging-market bloc of BRIC is forecasted to grow its advertising revenue of 8.9% in 2016. Some of the growth has been stunted by political uncertainty, change of advertising regulations, and slow economic recovery. But ad revenue loss are offset by BRIC’s high consumer spending and government support
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Data View All (1,146)


Presentations View All (186)

  • Eleni Marouli | October 12, 2016
    This slidedeck was presented by Eleni Marouli at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines the promise of programmatic and the subsequent programmatic reality in display and video.The presentation then goes on to explore some key thremes in the programmatic TV space
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  • Orpheas Tapanlis | October 10, 2016
    This slidedeck was presented by Orpheas Tapanlis at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines the correlation of growth of the economy in USA for the last 16 years and the corresponding ad market growth. Much more digitally advanced Top 5 EU markets contribute to 85% of the whole EU market. In 2018 with the help of the Chinese market APAC will overtake North America and widen its lead from US. In 2010 14 countries owned 80% of the global ad revenues and 13 in 2015.
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  • Qingzhen (Jessie) Chen | October 07, 2016
    This slidedeck was presented by Jessie Chen at the Evening Seminar, The Future of Digital Advertising, on October 4, 2016. It outlines when the global ad market will overtake the TV ad market and the domestic and structural factors that might affect ad revenue growth; the size of the APAC online ad market; who are the winners and losers of the global media market and companies’ strategies
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Press Releases

Press Releases View All (112)

Analysts View All (44)

  • Icon Vice President, Consumer, Media, Telecoms & Displays
    Ben Keen is responsible for directing all research on consumer electronics, professional video technology, media, telecommunications and displays within the Technology division of IHS. He leads a team of over 150 expert analysts around the world.
  • Icon Senior Director, Broadband Media
    Dan oversees the strategic development of the company's global output on the business and economics of broadband, the digital distribution of ebooks, movies, music, TV and user-generated content, and the relationship between content and consumer technology.
  • Icon Senior Director, Advertising
    Daniel is a Senior Director at IHS, where he oversees the global advertising research, consulting and forecasting practice. His key research areas include media market disruption, the re-architecting of the media industry through data-driven approaches, publishers’ digital innovation strategies, platform economics, advertising technology, and media M&A.
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