Media & Advertising

Business intelligence focused on the dynamics, strategies and trends of today’s advertising, home entertainment and media markets.


Insights

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Irina Kornilova | October 13, 2017
20th Century Fox, Warner Bros., Sony Pictures and Universal Pictures have joined Movies Anywhere, the rights locker and playback service led by Walt Disney Co. The new service syncs purchase records for movies consumers have bought from different online movie stores or via redeemable codes includes with DVD and Blu-ray disks.
Jonathan Broughton, Irina Kornilova | October 13, 2017
•Netflix has increased its standard and premium tier prices in the US and across select countries in Western Europe. •IHS Markit believes that pricing will be rolled out across all affected territories within the next 3 months, with new prices starting at the latest in January 2017. ​ •2018 will see the SVoD giant tipping the scales at just over $13bn in revenues.

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Services

Subscription Services

Helping customers make critical decisions to ensure success in today’s rapidly changing advertising and marketing landscape.
Broadband Media Intelligence provides detailed, constantly updated company and market information on the broadband access and online entertainment industries of 50 markets worldwide.
Broadcast & Internet Video Software, Security & Analytics allows vendors, media companies, institutional investors, and strategic investors to benchmark competitor activity, track the flow capital in the market, and understand where value-creation is taking place across front-end and UX-related technologies.
Channels & Programming Intelligence delivers key metrics on companies operating traditional TV and online channels, offering a unique and comprehensive view of the global content business, detailing revenues and programming expenditure by free-to-air and subscription-funded services.
Cinema worldwide continues to evolve in numerous directions. Digital cinema is now the format of choice bringing with it major changes in content distribution, packaging, and production methods. If you want to succeed in this increasingly complex business, you’ll need a trusted source of comprehensive market intelligence.
This Service (formerly called "Broadband Technology Intelligence Service") provides comprehensive time-critical information about the technical aspects of the connected home ranging from broadband access, to online video distribution and domestic hardware.
As leading provider of information and analysis on the global interactive leisure software and marketplace, IHS has launched a service to provide clients with up-to-date and reliable market data.
Games Intelligence Service - Premium offers comprehensive coverage of the games sector. It provides ongoing access to a continuous flow of research across geographies, topics and platforms.
The Home Entertainment Key Performance Indicators (KPI) is a premium service available to IHS clients who subscribe to all TV Intelligence, Video Intelligence and Broadband Media Intelligence services. The KPI measure key metrics for 14 distribution channels across 38 individual countries and eight regional totals, offering clients the most complete picture of paid-for home entertainment market performance available.

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Must-have analysis of the business models transforming the digital world, including apps, app stores, messaging, games, music and video. Includes the value-added service strategies of key players, such as operators and smartphone makers, OTT start-ups and established media companies.
Full analysis of emerging markets and the fast-rising digital audience around the world, with forecasts for over 100 countries. Metrics cover all parts of a multiplay offering, including mobile, pay TV, fixed broadband and voice.
The TV Media Intelligence Service leverages long-standing relationships with operators in all of the 70+ markets that we cover, resulting in the only truly comprehensive source of television market intelligence available anywhere in the world.
The IHS TV Sets Intelligence Service offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
IHS TV Sets Intelligence Service - Premium offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
Video Media Intelligence service provides the world's most reliable and detailed information on the global packaged video markets.

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Reports

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Data

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Presentations

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  • Xin Zhang | October 05, 2017
    This is a quarterly Market Tracker for the cinema industry in China. These slides are aimed at giving subscribers to Cinema Intelligence access to the latest data and our thoughts on key trends.
    Subscribers Only
  • Kia Ling Teoh | September 13, 2017
    This presentation looks at the evolving online children's content landscape in Asia, the dominant business models and revenue sources, where children's content fits into the evolving online video environment and what this all means for broadcasters and producers.
    Subscribers Only
  • Daniel Knapp, PhD | July 11, 2017
    At Interact Congress 2017 in Amsterdam, Daniel Knapp presented IAB Europe's Adex Benchmark, an annual survey of online advertising spend in Europe. The research enables like-for-like comparison of 27 European online advertising markets across display, video, mobile, search and classifieds & directories.
    Subscribers Only

Press Releases

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Analysts View All (44)

  • Icon Executive Director – Research and Analysis, IHS Markit
    Mr. Dan Cryan is the executive director of Research and Analysis at IHS Markit and a thought leader in digital media coverage.
  • Icon Senior Director, Media & Advertising
    Daniel is a Senior Director at IHS Markit, where he oversees the global advertising research, consulting and forecasting practice. His key research areas include the future of TV and video, social media platforms, advertising-funded business models, programmatic advertising, AI-driven marketing, and data strategies.
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