TV Media & Content

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Today’s television is more than just an end market that touches billions of lives. It’s a dynamic, global industry with far-reaching impact and influence. Is it any wonder that massive amounts of revenue are at stake worldwide in the generation, programming and distribution of televised material?

Gain deep insight into this complex, vital global space with our careful analysis of business trends, coupled with accurate data gleaned from the entire television value chain—everything from content development to production to delivery, via the free and pay-TV channels.

Analyst Insights View All (2,321)

  • Erik Brannon, Tim Westcott | March 22, 2019
    Walt Disney completed its acquisition of 21st Century Fox’s film and TV studios, cable networks and other assets on Wednesday 20 March. The deal, originally agreed in December 2017, was subject to the scrutiny of regulators from five continents, some of whom required specific terms to be met in order for the sale to proceed. The acquisition price is valued at approximately $71 billion.
  • Ryan Doherty | March 15, 2019
    Information and measurement company Nielsen has unveiled addressable initiative Nielsen Advanced Video Advertising after acquiring US addressable TV technology provider Sorenson Media for $11.3 million in a bankruptcy auction. The new initiative will combine Sorenson’s addressable capabilities with Automatic Content Recognition (ACR) technology, which Nielsen acquired through its 2017 purchase of Gracenote.
  • Tim Westcott | March 13, 2019
    Modern Times Group, which is poised later this month to complete the spin-off of its traditional media properties (to form NENT Group), presented its new incarnation as a gaming and esports company at an investor day in Stockholm yesterday. This followed a similar event for the NENT Group.
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Subscription Services

Holistic, global view of the rapidly evolving advertising and marketing terrain. The only product of global scope and reach to cover in detail established media including cinema, magazines, newspapers, radio and television; as well as the emerging, digital-driven landscape of mobile and online platforms.
Broadband Media Intelligence provides detailed, constantly updated company and market information on the broadband access and online entertainment industries of 50 markets worldwide.
Providing the complete picture of the global channel and programming content industry with detailed market sizing metrics including revenues for TV channels and online services at worldwide and country levels, segmented by advertising revenues, public funding, carriage fees and direct-to-consumer subscriptions.
"Must have" analysis of the major consumer technology platforms and ecosystems and how they are transforming the digital world.
IHS Markit Consumer Research - Devices, Media & Usage Intelligence Service - Premium combines key addressable market information with in-depth consumer survey data and analysis to provide unparalleled coverage of connected devices and media consumption.
Full analysis of emerging markets and the fast-rising digital audience around the world, with forecasts for over 100 countries. Metrics cover all parts of a multiplay offering, including mobile, pay TV, fixed broadband and voice.
The IHS Markit TV & Online Video Intelligence Service - Premium provides key metrics for video distribution across TV and online video platforms for over 100 individual countries and eight regional totals, offering clients the most complete picture of video consumption available.
Critical research that leverages long-standing relationships with operators in over 70 markets, resulting in the only truly comprehensive source of television market intelligence available anywhere in the world.
The IHS Markit TV Sets Intelligence Service offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.
IHS TV Sets Intelligence Service - Premium offers extensive analysis of the trends driving today's TV set market. Maintained by an experienced team of regional industry experts, the service helps you gain a better understanding of the dynamics in today's global TV market.


Reports View All (977)

  • Major issues & developments that affected the market in 2018
    Constantinos Papavassilopoulos, Jun Wen Woo, Kia Ling Teoh | March 07, 2019
    The Indian online subscription video market in 2018. A brief and concise analysis on the major issues and the major developments that have affected the business and the market in 2018. The basic facts, the players, local and international, the investments, the content strategies and the regulatory regime.
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  • Icon Tim Westcott | March 06, 2019
    The Media & Technology Digest provides a monthly analysis of the key trends and innovations shaping the global technology landscape. Written by our senior analysts the digest includes a detailed focus on key industry hot topics, analysis of all major industry and product announcements with in-depth examinations of significant industry trends.
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  • Tim Westcott, Aled Evans | January 30, 2019
    With the UK due to leave the European Union on 29 March, its position as a hub for international broadcasters targeting the European Union could be disrupted. Research by IHS Markit suggests that all but 339 of the 1,039 TV channels licenced by UK regulator Ofcom will require licences from other countries.
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Data View All (302)

  • Maria Rua Aguete | March 25, 2019
    Complete data for pay and free TV operators worldwide. Pay TV subscriber data is presented quarterly by operator, and is split by service (TV, internet, telephony), transmission (analogue and digital) and platform (cable, satellite, IPTV, terrestrial, third-party premium). Subscription revenues are available by service and by package tier (basic, extended basic, premium and a la carte). Monthly average revenue per user (ARPU) is available on an annual basis by service. Data is expressed in euros, US dollars and local currency. The database also contains annual subscriber data split by resolution (HD, SD) and PVR (personal video recorder) access.
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  • Maria Rua Aguete | March 25, 2019
    Database of total market revenues across TV markets worldwide. Revenue data is presented at total market level for pay TV, public TV, and TV advertising. Public TV revenue data is available by broadcaster. All revenue data is available on an annual basis, with five-year forecasts, and is expressed in local currency, euros and US dollars.
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  • Maria Rua Aguete | March 25, 2019
    By-country historical and five-year forecast data across TV markets worldwide. Data is presented as total homes and as penetration rates of TV households, split by platform (cable, IPTV, terrestrial, satellite, third-party premium), for pay TV and free TV homes.
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Presentations View All (152)

Press Releases

Press Releases View All (68)

Analysts View All (19)

  • Icon Associate Director – Research and Analysis, Service Providers & Platforms
    Mr. Erik Brannon, the associate director of research and analysis at IHS Markit, specializes in pay-TV operators and channels.
  • Icon Associate Director, Television Media
    Ms. Fateha Begum is an associate director of the Television Media Team at IHS Markit.
  • Icon Executive Director – Media, Service Providers & Platforms
    Ms. Maria Rua Aguete is an executive director of Media, Service Providers & Platforms at IHS Markit who leads a global team responsible for research on TV, online video, broadband , mobile, connected devices and media consumption.

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