Fateha Begum

Fateha Begum

Ms. Fateha Begum is an associate director of the Television Media Team at IHS Markit. Ms. Begum is responsible for overseeing the tracking and analysis of key trends across television media, online media and operator multiplay strategies with a focus on the changing behaviors of video consumption and the impact on telco strategies. Prior to returning to IHS Markit in 2017, she worked at Sky UK between 2014 to 2017, gaining experience across Sky's wide portfolio of set-top box and OTT on-demand services, including NOW TV, Boxsets, Sky Q and Sky Go. She has worked on a range of strategic projects, including scoping personalization and content recommendations across channels, leading first year growth plans for the Sky Kids App and reviewing Sky's short- and long-term TV apps strategy. She initially joined IHS, now IHS Markit, in 2010, and worked in the Television Media Team where her work spanned across three intelligence services: TV media, home entertainment and broadband media. In her role, she built extensive pay-TV on-demand models with detailed breakdowns on an operator level basis, covering more than 50 countries. She regularly liaised with key industry players including Hollywood Studios, TV operators and broadcasters. She has contributed to a range of ad hoc consultancies and spoken at key industry events. Ms. Fateha Begum holds a Bachelor of Science in Economics from Royal Holloway, University of London, UK.

Follow me at: LinkedIn


Specialty Areas

Research by Market
Categories

Contributions View All (38)

Cross-Platform Television Viewing Time 2016

Analysis of changes in television viewing behaviour across broadcast and digital platforms across the big five European markets. In this report, IHS Markit analysts examine key trends across linear, PVR-timeshifted, pay-TV VoD and online video viewing.

Read More Subscribers Only
Media & Advertising
Telefónica restructures converged bundles in bid to turn around pay TV losses and expand original content reach

Telefónica has introduced two new converged bundles, Movistar Fusión #0 and Movistar Fusión Series. Launched on July 9 2017, the bundles will bring an array of content and advanced features, such as network recording and seven day catch-up, to a wider audience. Prior to Fusión #0 and Fusión Series, Telefónica’s cheapest quad-play bundle (Fusión Contigo) started at €55 a month.

Read More
Media & Advertising Mobile & Telecom
Cross-Platform Television Viewing Time Report - 2014

Against a backdrop of growing concern of “cord cutting”, and the threat of OTT content traditional television viewing remained dominant in 2014. This Cross-Platform Television Viewing Time market monitor examines the key consumption trends in television viewing on both traditional and non-traditional platforms in 2014. IHS identifies the key factors behind changes in the average time spent viewing content on the traditional TV set, via DVR time-shifting and on-demand. The markets covered include the US, UK, France, Germany, Italy and Spain. Against a backdrop of growing concern of “cord cutting”, and the threat of OTT content traditional television viewing remained dominant in 2014. This Cross-Platform Television Viewing Time market monitor examines the key consumption trends in television viewing on both traditional and non-traditional platforms in 2014. IHS identifies the key factors behind changes in the average time spent viewing content on the traditional TV set, via DVR time-shifting and on-demand. The markets covered include the US, UK, France, Germany, Italy and Spain.

Read More Subscribers Only
Media & Advertising Mobile & Telecom
Share facebook Twitter Google Plus Linked In Add This Contact Us