Po Li

Po Li

Ms. Po Li, a senior analyst at IHS Markit, covers the media transport, managed media and digital video technology markets.

Po’s experience spans both syndicated research and bespoke consulting. She holds a Bachelor of Science degree in Computer Science (Business Management) from the University of Manchester, UK, and Masters of Science in Management and Social Psychology from the University College London, UK. She is fluent in English, Mandarin and Cantonese.

Specialty Areas

Research by Market

Contributions View All (7)

The 2018 NAB Show – Highlights and Recap

NAB 2018 brought forth many of the traditional companies within content, broadcast, and pay-TV, which presented solutions at the show that reinforced the ongoing trends in the pay-TV ecosystem.

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Mobile, Consumer & Connected Devices Mobile & Telecom
The media management industry moves to services-based business model, focusing on faster and cheaper workflow

In the media management market, migration from selling equipment-based solutions to service-based solutions is deploying massively this year. Nearly two-thirds (62 percent) of global revenue was service-based, growing to 63 percent by the end of 2017 and expected to grow to 66 percent in 2021. The overall market grew 7 percent in 2016 and 5 percent in 2017, but this growth rate is expected to slow to 4 percent in 2021.

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Mobile, Consumer & Connected Devices Media & Advertising Mobile & Telecom
Media Management Market Tracker - H1 2017

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Mobile & Telecom
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