Ken Park

Ken Park

Mr. Ken Park is a Principal Analyst within the IHS Technology group. He joined IHS in November 2014, when IHS acquired DisplaySearch, a leader in primary research and forecasting on the global display market. At DisplaySearch, he served as a senior analyst in charge of Korean FPD market and technology research. He covered display products such as TVs, desktop monitors, public displays and notebook PCs, including mini-notes and slates. His display industry experience—from engineering to marketing—adds invaluable insight to IHS Technology market analysis.

Before DisplaySearch, Mr. Park was in marketing and sales in the visual display division at Samsung Electronics. In that position, he directed demand forecasting, sales strategic planning, pricing, product planning, supply chain management, competitive analysis and marketing communications, leading to Samsung's achievement of the #1 market share. Prior to that, he was a software engineer at Samsung where he developed digital TV applications and learned mass production manufacturing processes. Mr. Park has a bachelor's degree in Computer Science from Kookmin University in Seoul, Korea. 


Contributions View All (47)

IFA 2017 - TV Highlights

A team of IHS Markit TV analysts recently attended the 2017 IFA tradeshow in Berlin Germany. While most brands de-emphasized TV products, a trend we started to see a few years ago, in favor of white goods, there were some interesting things to see related to TV. OLED TVs were on display from a large number of brands, from very high-end to entry-level, while HDR and UHD were key underlying technologies throughout lineups. Digital voice assistants are also making their way into the TV category this year. This presentation will detail what we see as the most important takeaways from the show for TV

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Mobile, Consumer & Connected Devices
OLED TV Brand Competition Grows

Over the last year, the number of brands participating in the OLED TV category has expanded from 6 to 12, and IHS Markit is now tracking the entrance and growth of these brands. The competition, not just between OLED TV brands, but also Samsung and the Quantum Dot camp, has increased, driving prices down recently. The result has been growth of the OLED segment in the TV category, especially in the premium segment.

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Mobile, Consumer & Connected Devices
TV Sets Market Tracker - Monthly - August 2017

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Mobile, Consumer & Connected Devices Media & Advertising Displays
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