Hisakazu Torii

Hisakazu Torii

Mr. Hisakazu Torii is a Senior Director, Consumer Devices within the IHS Technology group. He joined IHS in November 2014, when IHS acquired DisplaySearch, a leader in primary research and forecasting on the global display market. At DisplaySearch, he served as vice president of Japanese TV market research. With 18 years of display industry experience, he was responsible for covering all Japanese TV brands across Asia Pacific.

Before DisplaySearch, Mr. Torii worked at Mitsubishi Electric where he conducted market research for product groups, business planning and new product development in all major display applications, including TVs, notebook PCs, monitors, mobile phones, digital still cameras, digital video recorders, automotive displays and industrial applications. He earned a degree from the Department of Law at Waseda University in Tokyo, Japan.


Contributions View All (19)

Dramatic TV Share Changes Possible in 2017

Significant TV market share shifts are possible in 2017 related to supply chain dynamics, such as access to adequate panels, as well as who is most aggressive in pricing among a relatively weak level of price erosion. As a result, some brands may have the opportunity to take advantage of such changes to gain share in some regions. Already in Q1'17 we have seen some significant changes in share, such as a dramatic increase in Sharp shipments in China and a surge in share by TCL in North America. Both brands have captive supply chains for LCD panels. The attached analysis highlights these shifts as well as some important changes in the Japan domestic brand share situation.

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Mobile, Consumer & Connected Devices
Analysis of Amazon-Element Fire TV Edition

Amazon and Element, under the Tongfang brand umbrella, have finally announced officially the launch of the Element Fire TV Edition. The smart TVs will feature the Amazon Fire TV operating system and be sold initially through Amazon, but expand to other retailers as well. The launch marks the introduction of a seventh smart TV OS, joining Roku TV and Android TV in the third party non-proprietary smart TV OS group. The attached presentation will highlight the announcement, analyze the impact and detail the latest environment around smart TV.

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Mobile, Consumer & Connected Devices
Consumer Electronics Market Tracker - Q1 2017

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Mobile, Consumer & Connected Devices
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