Sam Lucero

Sam Lucero

Sam Lucero is a seasoned industry analyst with over 16 years of experience analyzing telecommunications and networking technology markets. His current area of research focus centers on the Internet of Things (IoT) platforms market. For over a decade, he has researched the markets for machine-to-machine (M2M) and IoT applications. Sam has established leading M2M market research programs and managed international teams of industry analysts. He has authored numerous reports, forecast databases, and topical articles covering various aspects of the M2M/IoT market opportunity and has been widely quoted in news and trade journals, from the New York Times and the Economist to CNET and Wireless Week. Furthermore, Sam has moderated, presented, and judged at a number of industry events, including CTIA and Connected World. In 2014 Sam was named one of six “Augural Analysts” for M2M by Connected World Magazine.


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Data Exchange Platforms Report - 2019

This report examines the use of IoT platforms to enable data exchange uses cases. We refer to such platforms as “data exchange platforms (DEPs)” throughout the report.

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Enterprise & IT
IoT Case Study: Otonomo: Automotive Data Services Platform

Analyzing Otonomo’s automotive data services platform

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Automotive Technology Enterprise & IT Mobile & Telecom Manufacturing Technology Security Technology
IoT Case Study: Waze - Beyond navigation

The role of Waze in the Internet of Things (IoT)

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Automotive Technology Enterprise & IT Mobile & Telecom Manufacturing Technology Security Technology
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