Ian Fogg

Ian Fogg

As senior director and head of the IHS mobile and telecoms team, Ian Fogg directs research, consulting, analysis, and forecasting of the mobile and telecoms market. This includes: mobile media; app stores; mobile money; and smartphones. In mobile, IHS delivers must have strategic insights for media firms, device makers, operators, equipment vendors and other companies that are refining their mobile strategy.

Ian has delivered custom consultancy and presentations for global companies headquartered in Europe, North America and Asia covering ideation, roadmap validation, market sizing, disruptive strategy, and competitor analysis, among other areas.

Before joining IHS in 2011, Ian was a principal analyst at Forrester and a research director at Jupiter Research. He has a combined eleven years experience providing business advice on consumer markets. Prior to becoming an analyst, he worked in a number of companies in mobile: as a product marketing manager at mobile operator 3, a producer that helped launch the interactive TV service at Cable & Wireless (now VirginMedia), and in the marketing department of innovative mobile device maker Psion.

Ian is widely quoted about mobile, personal technology, mobile strategies and media in both industry trade publications and in leading news organizations such as the BBC, CNN, the Financial Times, The Guardian, Reuters, The Sunday Times and The Telegraph. Also, he is an thought provoking and energetic conference speaker.

Ian Fogg holds an MA (Hons) from the University of St Andrews. He lives in London.


Contributions View All (132)

OPPO’s new non-China smartphone should avoid Xiaomi’s international mistakes

On 23 March OPPO announced a new F-series smartphone, F3 Plus, which aims at the non-China markets. IHS Markit believes it is a right decision for OPPO to seek growth beyond China, and the company is in a better shape to expand abroad compared with Xiaomi.

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Mobile, Consumer & Connected Devices Mobile & Telecom
MWC 2017: Smartphone & Mobile Hardware Analysis -“The eve of the smartphone storm”

Mobile World Congress 2017 was again the event for companies like LG and Sony to show off their flagship devices. This year, however, MWC was as interesting for what was not launched, as for what was unveiled. Key OEMs chose not to launch flagship smartphone models because of chipset availability. Another hightlight of this year's 2017 is the re-launch of the BlackBerry and Nokia brands.

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Mobile, Consumer & Connected Devices Semiconductors Mobile & Telecom
Bold start-up HMD launches three Nokia Android smartphones, must avoid nostalgia overshadowing innovation
Bold start-up HMD launches three Nokia Android smartphones, must avoid nostalgia overshadowing innovation

HMD Global re-launched the Nokia brand into the smartphone market. HMD commits to a pure Google Android experience, Google Assistant AI as standard, and monthly security updates. HMD and Nokia's goal is for Nokia to regain its position as a major mobile handset maker. HMD must be careful not to allow the Nokia brand to become a nostalgia brand with the re-launch of classic Nokia featurephones like the Nokia 3310.

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Mobile, Consumer & Connected Devices Mobile & Telecom
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