David Hancock

David Hancock

David is a senior expert on the global film and cinema sectors. He is the head of the Film and Cinema department with IHS and has overseen its development in this area since 1997. This includes the set-up of the online data and analysis service, Cinema Intelligence, and he is also in charge of the company’s digital cinema activities. He has been involved in numerous consultancy projects for major media groups, digital cinema companies, technology groups, investment banks, international organisations and government agencies. He specialises in new business models, market sizing and valuation, competitor analysis and benchmarking, strategic roadmaps, due diligence and in-depth market analyses.

David is the co-author of the major report Digital Cinema: Roll-out, business models and forecasts, as well as lead author of Alternative Content in Cinemas which both included the first global forecast data in these areas. He co-authored and led the ground-breaking Cinema and Home Entertainment in China, in partnership with Nielsen NRG. He is also the original author of Cinema exhibition and distribution in Europe: Market Assessment and Forecasts and many other reports. 

He developed and authored the comprehensive analysis of world film production, distribution and exhibition, which are published annually in the IHS magazine, as well as other research into cinema and film industries, including international trade agreements, digital cinema, alternative content, digital distribution and content services, cinema ticketing, genre analysis and much more. He has also acted as a consultant to producers, banks and other interested stakeholders in the film-making process. David is a frequent contributor to newspapers, trade press, radio and television regarding the film industry (such as BBC, CNN, Bloomberg, Reuters, Financial Times, Wall Street Journal, Le Monde, The Guardian, LA Times…). He is also an experienced and regular speaker at international conferences and film festivals. He has edited and authored many articles, books and book chapters on the film industry chain.

Prior to joining IHS, David was a senior executive with Eurimages, the Strasbourg-based pan-European co-production fund working within the Council of Europe, and began his career as a research consultant in the media sector with the leading French consultancy IDATE.

He holds a BA Honours degree in Business Studies/French from Leeds Metropolitan University and speaks fluent French. David is a board member of the European Digital Cinema Forum (EDCF) and is a member of several expert groups on digital cinema.


Contributions View All (240)

Digitisation of cinemas has opened up a world of technology investment

Digital cinema is almost fully complete and technology is making its presence felt in many more areas than simply projection. This Insight report focuses on the development of cinema technology around the world, giving numbers and deployment drivers.

Read More Subscribers Only
Media & Advertising
LED screens make their first appearance as an option for cinemas

At this year's Cinemacon, a cinema exhibition convention held in Las Vegas, an unexpected new technology was showcased by two major technology companies as an option for cinema screenings. Both Samsung and Sony gave demos of large-scale LED screens that would be suitable for cinemas.

Read More
Media & Advertising
Cinema Technology and Innovation: Cinemacon 2017

This is a presentation given by David Hancock, Research Director, Film and Cinema at IHS Markit, at this year's Cinemacon. It focuses on cinema technology development and the wider areas of innovation in the cinema sector.

Read More Subscribers Only
Media & Advertising
Share facebook Twitter Google Plus Linked In Add This Contact Us