David Hancock

David Hancock

Mr. David Hancock is a director of Research and Analysis for Cinema & Home Entertainment at IHS Markit.

Mr. Hancock heads the global Film and Cinema department at IHS Markit, including the online data and analysis service, Cinema Intelligence and digital cinema activities. As a consultant for major media groups, digital cinema companies, technology groups, investment banks, international organizations and government agencies, he specializes in new business models, market sizing and valuation, competitor analysis and benchmarking, strategic roadmaps, due diligence and in-depth market analyses. He has served as a consultant to film producers and stakeholders. He joined IHS Markit during the 2010 acquisition of Screen Digest. A sought-after speaker and author, Mr. Hancock is the co-author of the Digital Cinema: Roll-out, business models and forecasts report, as well as lead author of Alternative Content in Cinemas. He co-authored the ground-breaking Cinema and Home Entertainment in China, in partnership with Nielsen NRG. He is a frequent film industry commentator for BBC, CNN, Bloomberg, Reuters, Financial Times, Wall Street Journal, Le Monde, The Guardian, LA Times and other leading outlets. Previously, he was a senior executive with Eurimages, the Strasbourg-based pan-European co-production fund working within the Council of Europe, and began his career at IDATE. Mr. David Hancock holds a Bachelor of Arts (Hons.) in Business Studies and French from Leeds Metropolitan University, UK, and speaks fluent French. He is a board member of several groups, including the European Digital Cinema Forum (EDCF).


Contributions View All (249)

Cinema Trends: Consolidation and Technology

A presentation delivered in CinemaCom 2018 from IHS Markit, givening the latest cinema trends in the World.

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Media & Advertising
New cinema technology replaces the digital cinema conversion

This is the 18th edition of our annual digital cinema summary, our research on this topic having started back in 1999. However, digital cinema as a concept is really no longer a relevant term, with the cinema exhibition sector now digitised in its entirety. There remain some issues with providing a digital distribution backbone into those cinemas but effectively the cinema sector is now a digital medium.

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Media & Advertising
China is to set up a cinema network for ‘patriotic’ films

People’s Cinema Line is a government initiative aimed at creating a nationwide screen network of 5,000 screens which will favour films of a patriotic nature, including those from government departments.

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Media & Advertising
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