Erik Brannon

Erik Brannon

Mr. Erik Brannon serves as a Principal Analyst for IHS Technology, specializing in television media. He has more than 10 years of experience in tracking, modeling and forecasting the US pay TV landscape.

Mr. Brannon has been responsible for the development and maintenance of key databases that make up the core of the U.S. television products for IHS. In addition, he has led and assisted with many high-visibility consulting projects. His contributions include the development and maintenance of advanced pay-TV provider models and the development and maintenance of cable network revenue and profit models.

Mr. Brannon was graduated from the University of California, Santa Cruz, Calif., U.S. with a Bachelor of Arts in History.‚Äč  


Contributions View All (212)

Consolidation continues, Cincinnati Bell buys Hawaiian Telcom

U.S. regional telecom operator, Cincinnati Bell, announced a merger with Hawaiian Telcom for $650 million (including the assumption of debt). The merger will be a big boost to its pay TV segment, which will see IPTV subscribers at Cincinnati Bell jump from 141,000 to a combined 183,771.

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Media & Advertising
Telecom Argentina strikes merger agreement with Cablevisión

Following the loosening of regulations with a decree published in January allowing for the cross ownership or provision of pay TV, fixed line and mobile phone service providers, Telecom Argentina and Cablevisión have announced that they have agreed to merge.

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Mobile & Telecom
2016 was a year of transformation for US pay TV operators

The US pay TV business had a transformative year in 2016, with major events shaking up the industry, influencing years to come, and providing a strong indication as to the future direction of the industry. These events helped reshape the framework of a pay TV business that is losing video subscribers at an increasing pace, but is still evolving.

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Media & Advertising
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