Disney+ Early Adopters Report - 2020

February 14, 2020  | Subscribers Only

Fateha Begum Fateha Begum Associate Director, Connected Devices & Media Consumption, IHS Markit
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This report analyses the consumption habits of US adults that subscribed to Disney+ within the first month of its launch. Consumer research reveals consumption trends along the entertainment chain, subscription video uptake and churn drivers, and device usage habits.

Fateha Begum

Associate Director, Connected Devices & Media Consumption, IHS Markit

Fateha Begum is an associate director of the Service Providers & Platforms team at IHS Markit, and heads research in the area of connected devices and media consumption trends.

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