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Black Friday Promotions - Smartphones - Europe - 2019

December 05, 2019  | Subscribers Only

Anna Ahrens Anna Ahrens Senior Analyst, Smartphone and Mobile, IHS Markit
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Black Friday has become an important retail promotion event in Europe over the last 6-7 years, although the dimension, product selection and duration of this sales event differs from country to country.

The majority of promotions are price discounts.

Anna Ahrens

Senior Analyst, Smartphone and Mobile, IHS Markit

Anna Ahrens is a senior analyst at IHS Markit, focusing on mobile device research in Europe, the Middle East and Africa.

Research by Market
Mobile & Telecom
Category
Mobile Networks
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