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Market Insight

Game console hardware – Q3 2019

November 22, 2019  | Subscribers Only

Piers Harding-Rolls Piers Harding-Rolls Director – Research and Analysis Director, Games, IHS Markit

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After the end of Q3, the competitive dynamic of the global console hardware market is pretty defined for the full year, with only the Black Friday sales bonanza or potential stock shortages perhaps generating any sell-through surprises in Q4. With most of the annual sales taking place during the final quarter of the year, the scale of sell-through volume will depend on bundling offers or price drops and how long these are maintained in the market.

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