Games Market Monitor: China Publisher Performance in Q3 2018 and Q4 Outlook

February 22, 2019  | Subscribers Only

Chenyu Cui Chenyu Cui Senior Research Analyst – Games, IHS Markit
Need more Information?
This product is included in:

Tencent is the first games company in China to introduce compulsory real-ID verification and face recognition processes to its games, for Honor of Kings (to be extended to other titles in the near future), to further limit the ways in which its games can be accessed by minors.

This is not only a response to criticism that HoK may negatively impact young people, but also displays a positive will on behalf of the company, hopefully accelerating the game-approval process.

Highlights:

  • Tencent adapts its business lines to realign with regulatory uncertainty surrounding the China market
  • Justice generates significant revenue for NetEase's PC segment, but its lifespan is unclear
  • PUBG Mobile cannibalises users from Honor Of Kings, but it unable to generate comparable revenue.

In this report:

  • Top publisher performance
  • Revenue share within publisher basket
  • Top publisher revenue split by MMOG &MOG
  • Top publisher revenue split by business model
  • Top publisher revenue split by technology

 List of tables and charts:

  • Tencent quarterly revenue and forecast in RMB
  • Tencent quarterly revenue and forecast in $m
  • Tencent quarterly MMOG & MOG revenue and forecast in RMBm
  • Tencent quarterly Client & Browser revenue and forecast in RMBm
  • Tencent quarterly revenue and forecast split by business model in RMBm
  • Tencent quarterly MMOG & MOG revenue and forecast in $m
  • Tencent quarterly Client & Browser revenue and forecast in $m
  • Tencent quarterly revenue and forecast split by business model in $m
  • Q3 2018 Chinese games publisher total and domestic revenue
  • Q3 2018 Chinese games publisher total and domestic revenue in RMB
  • Q3 2018 Domestic PC games revenue share within publisher basket
  • Q4 2018 Top publisher forecast
  • Q4 2018 Top publisher forecast in RMB
  • Q4 2018 Forecasts within publisher basket
  • Q318 MMOG & MOG Revenue
  • Q318 Revenue from Client & Browser
  • Q318 Revenue Split by Business Model
  • Q318 MMOG & MOG Revenue in RMB
  • Q318 Revenue from Client & Browser in RMB
  • Q318 Revenue Split by Business Model in RMB
  • Q418 MMOG & MOG Forecast
  • Q418 Forecasts from Client & Browser
  • Q418 Forecasts Split by Business Model
  • Q418 MMOG & MOG Forecast in RMB
  • Q418 Forecasts from Client & Browser in RMB
  • Q418 Forecasts Split by Business Model in RMB

Number of Pages: 15

Number of Tables and Charts: 26

Chenyu Cui

Senior Research Analyst – Games, IHS Markit

Chenyu Cui is a Senior Research Analyst, Games at IHS Markit.

Research by Market
Media & Advertising
Category
Games
Share facebook Twitter Google Plus Linked In Add This Contact Us