Comcast has secured a deal with Amazon to carry the latter’s Prime Video SVoD service on Comcast’s Xfinity X1 pay TV platform. The leading cable provider is the first US operator to announce such a deal with Amazon, and only the third globally, after Israel's Partner Communications and UK telco BT. The Prime Video app will be made available to Xfinity TV customers in the second half of 2018, giving them access to Amazon’s Prime Originals series, titles for rental and purchase, and more than 160 Prime Video Channels, including Showtime and Starz – all searchable via voice control using the X1 Voice Remote. Customers will also be able to watch a growing selection of content in 4K UHD and HDR. Prime Video will join fellow SVoD service Netflix on the X1 platform, which Comcast secured carriage of in 2016.