IAB AdEx Benchmark H1 2017

November 28, 2017  | Subscribers Only

Daniel Knapp, PhD Daniel Knapp, PhD Senior Director, Media & Advertising
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The IAB Europe AdEx Benchmark report, produced in collaboration between IAB Europe and IHS Technology, is the definitive guide to the state of the online advertising market in Europe. The research enables like-for-like comparison of 27 European online advertising markets across display, video, mobile, search and classifieds & directories.

Number of Pages: 21

Number of Tables and Charts: 25

Daniel Knapp, PhD

Senior Director, Media & Advertising

Daniel is a Senior Director at IHS Markit, where he oversees the global advertising research, consulting and forecasting practice. His key research areas include the future of TV and video, social media platforms, advertising-funded business models, programmatic advertising, AI-driven marketing, and data strategies.

Research by Market
Media & Advertising
Category
Advertising
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