Games Market Monitor: Software pricing H1 2017

November 21, 2017  | Subscribers Only

Steve Bailey Steve Bailey Principal Senior Analyst, Games, IHS Markit
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The first half of 2017 sees a number of well-received Japan-developed games released for PS4 and Xbox One, whose prices hold extremely steady for the whole period, indicating a reluctance from retailers to court price-sensitive users.

Overwatch continues to retain a robust price point, and as its userbase continues to expand, while No Man’s Sky sees price stabilisation a year after its rocky launch, possibly thanks to a raft of free updates provided to players.

Highlights:

 

  •  Battlefield 1 prices higher than other AAA-shooters, but only just
  •  The four inhibitors of digital purchasing for console owners
  •  Some Japanese titles increases in price after launch, in certain regions

In this report:

  •  A strong H1 for Japanese games on consoles
  •  Overwatch vs Battleborn
  •  Call of Duty: Infinite Warfare vs Battlefield 1 vs Titanfall 2
  •  The year-long saga of No Man’s Sky
  •  The digital tipping point

List of tables and charts:

  • Resident Evil 7: Packaged pricing, USA
  • Resident Evil 7: Packaged pricing, UK
  • Persona 5, PS4: Packaged pricing, UK vs USA
  • Nioh, Nier: Automata, Yakuza Zero: Packaged pricing, USA
  • Nioh, Nier: Automata, Yakuza Zero: Packaged pricing, UK
  • Nioh, Nier: Automata, Yakuza Zero: Packaged pricing, France
  • Nioh, Nier: Automata, Yakuza Zero: Packaged pricing, Germany
  • Battleborn & Overwatch: Packaged pricing, UK
  • Battleborn & Overwatch: Digital pricing, UK
  • Battleborn & Overwatch: Packaged pricing, France
  • Battleborn & Overwatch: Packaged pricing, USA
  • Battleborn & Overwatch: Digital pricing, USA
  • Battleborn & Overwatch: Packaged pricing, Italy
  • Battleborn & Overwatch: Packaged pricing, Germany
  • Infinite Warfare, Battlefield 1, Titanfall 2: Packaged pricing, USA
  • Infinite Warfare, Battlefield 1, Titanfall 2: Packaged pricing, UK
  • Infinite Warfare, Battlefield 1, Titanfall 2: Packaged pricing, Germany
  • Infinite Warfare, Battlefield 1, Titanfall 2: Digital pricing, USA
  • Infinite Warfare, Battlefield 1, Titanfall 2: Digital pricing, UK
  • Infinite Warfare, Battlefield 1, Titanfall 2: Packaged pricing, France
  • Infinite Warfare, Battlefield 1, Titanfall 2: Packaged pricing, Spain
  • No Man’s Sky: USA pricing
  • No Man’s Sky: UK pricing
  • Update roadmap for No Man’s Sky

Number of pages: 12

Number of charts and tables: 24

Steve Bailey

Principal Senior Analyst, Games, IHS Markit

Steve Bailey is a principal senior analyst for Games at IHS Markit.

Research by Market
Media & Advertising
Category
Games
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