Benelux Home Entertainment : Solidifying Subscription Video Pushes Market Towards Maturity

September 25, 2017  | Subscribers Only

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The current report examines trends in paid-for Home Entertainment video market in Netherlands and Belgium over the forecast period ending 2021. The paid-for Home Entertainment video market is split into the following segments: Online Subscription, Pay TV Digital Subscription (Pay TV SVoD), Online Transactional (iVoD, EST), Pay TV Transactional (rVoD), and Physical Disc (DVD, Blu-ray). IHS Markit is seeing continuing decline in spending on Physical Disc currently being offset by the growth in Online Subscription.
The report begins by looking at the background environment influencing the regional forecast, before proceeding with examining the general trends of the combined Home Entertainment video market. This is followed by examining the Subscription Online video segment in detail, being the medium responsible for defining the present changes in the market. The report concludes by assessing scenarios for the long-term vision of the market based on present analysis.
Live events, and adult content are excluded from the report. Sport content is excluded only when looking at the combined market data, to enable direct comparison with the physical video segment.

Highlights:

  • Netherlands & Belgium has been demonstrating a particularly fast adoption of subscription online video, continuing to propel the market forward. Home Entertainment video market consumption further expands by 11% over 2017, amounting to €709 million.
  • Dutch market demonstrates strong innovation in subscription video, seeing five new significant entrants in the past two years. Belgian market, meanwhile, continues to successfully monetise multiscreen propositions from pay TV operators. Average consumer in the region now spends €134 on subscription online video per annum in 2017.
  • Fundamentals continue to improve, paving further way for optimistic forecasts. The region is adding 167 thousand broadband households over the current year, while combined device category of Smart TVs and Digital Media Assistants will add 4.4 million over the next four years.
  • Subscription Online Video is increasing its market share in terms of spending from the current 63%, to 78% percent over the next four years. Physical video will see its share go down from 20%, to 8%.

List of Tables and Charts:

  • Netherlands & Belgium: Growth in Private Consumption
  • Netherlands & Belgium: Next-Generation Broadband Subscribers
  • Netherlands & Belgium: Video Enabled Connected Devices
  • Netherlands & Belgium: Consumer Spending on Home Video Entertainment
  • Market Comparison: Online Video Spend per BB Household (2017)
  • Netherlands & Belgium: Video Spending Segmentation (2017)
  • Netherlands & Belgium: Video Spending Segmentation (2021)
  • Netherlands & Belgium: Regional Split for Online Subscription Video
  • Netherlands: Subscription Market Split by Type (2017)
  • Netherlands: Key Subscription Services (2017, sorted by launch date)
  • Netherlands: Service Subscriptions (2017, excl. Multiscreen, in thousdands)
  • Belgium: Subscription Market Split by Type (2017)
  • Belgium: Key Subscription Services (2017, sorted by launch date)
  • Belgium: Service Subscriptions (2017, excl. Multiscreen, in thousdands)

Number of Pages: 11

Number of Tables and Charts: 14

Geography
Belgium Netherlands
Research by Market
Media & Advertising
Category
Digital Media Video
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