Telenovelas help growth of subscribers for Blim in Latin America

January 23, 2017  | Subscribers Only

Mathieu Yulzari Mathieu Yulzari Senior Analyst, Home Entertainment
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Highlights:

  • Televisa, the Mexican broadcaster, pay TV channels operator and service provider, launched Blim, a new pan-Latin American subscription online video service, in February 2016.
  • It faces strong competition from rival pan-regional subscription online video service Netflix and America Movil’s Claro Video.
  • Blim’s price point is higher than the Netflix’s basic tier and Claro Video but Blim is seeking to differentiate with its rich offering of local content.

In this report:

Televisa is one of the largest TV companies in Latin America, their new service Blim is claiming to provide access to 13,000 hours of movie and TV content.

List of tables and charts:

  • Service Profile
  • Televisa financial overwiew, 2013-2015
  • Mexico monthly cost in MXN$
  • Number of Titles by Services
  • Competition in Mexico
  • Blim paid subscribers by country end of 2017
  • Blim: Paid subscribers 2016-2020

Number of Pages: 6

Number of Tables and Charts: 7

 

Mathieu Yulzari

Senior Analyst, Home Entertainment

Mathieu Yulzari joined IHS Markit in June 2016 as a Senior Analyst for the Home Entertainment team.

Geography
Latin America Mexico
Research by Market
Media & Advertising
Category
Video
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