White Goods Market Tracker - China - Monthly

August 08, 2018  | Subscribers Only

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These monthly summaries provide a quick update on China's white goods market, including domestic and export sales in terms of unit shipments. The key markets include room air-conditioners, refrigerators, washing machines, and microwave ovens. Given China's importance in the home appliance market from a production and shipments point of view, we felt the need to provide more frequent reporting to aid business and strategic planning. 

These monthly inputs get further validated before being finalized for input into the China White Goods Market Tracker – quarterly deliverables, which provide more data and insights on the market including domestic and export sales, average selling prices (ASPs) and revenue forecasts. The full quarterly tracker also provides market share estimates of leading white goods manufacturers.

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Keith Tan

Technology Research Analyst

Mr. Tan performs research and analysis across various technology segments, including consumer devices, home appliances, manufacturing technology, and medical devices. He assists in the Financial Data Aggregation Project.

Michelle Woo

Technology Research Analyst

Ms. Woo conducts diverse research and analysis on technology industry segments, including enterprise networks and communication, smart cities, IoT, home appliances, and smart utility meters. She assists in translation of publicly released company articles and reports.

Blake Kozak

Principal Analyst, Smart Home and Security Technology

Blake Kozak is a principal analyst with the Security and Building Technologies group within IHS Markit.

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