An Analyst Perspective: Programmatic Video Futures in Europe and Sweden

December 05, 2016  | Subscribers Only

Daniel Knapp, PhD Daniel Knapp, PhD Senior Director, Media & Advertising
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What’s the state of video programmatic in Nordics versus the rest of Europe, and how does the programmatic video ecosystem evolve? Daniel Knapp provided answers in this presentation at SpotX’s Nordic launch event in Stockholm.

Number of Pages: 37

Number of Tables and Charts: 31

Daniel Knapp, PhD

Senior Director, Media & Advertising

Daniel is a Senior Director at IHS Markit, where he oversees the global advertising research, consulting and forecasting practice. His key research areas include the future of TV and video, social media platforms, advertising-funded business models, programmatic advertising, AI-driven marketing, and data strategies.

Geography
Europe Sweden
Research by Market
Media & Advertising
Category
Advertising
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