Market Insight

Samsung to increase consumer electronics chip spending with the expansion of IoT ecosystem

January 18, 2016  | Subscribers Only

Chee Seng Tan Chee Seng Tan Analyst, Semiconductor Value Chain

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Recently at CES, Samsung showed the world how it is rapidly closing in on early domination of the consumer Internet-of-Things (IoT) market by introducing a swath of new connected home devices and appliances ranging from finger-size TV adaptor to a four-door smart refrigerator. Samsung is increasingly adding connectivity and processing power to its home appliances as it executes on the strategy to make its entire consumer hardware portfolio internet connectable by 2020.

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