UK market shifting to VDSL as UK-based ISPs eye quad play

September 17, 2015  | Subscribers Only

Alzbeta Fellenbaum Alzbeta Fellenbaum Manager – Research and Analysis, Service Providers & Platforms
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UK operators are becoming increasingly reliant on VDSL technology to support high-speed broadband services in the medium term. In addition, a number of important acquisitions mark the movement towards convergence, with major UK-based ISP’s looking to launch quad play services over the next 18 months.


  • Broadband subscribers increased 4.5% in 2014 to 24 million according to figures estimated by IHS.
  • Only 1.9% of BT’s total broadband connections used FTTP while 26% used VDSL, and according to IHS VDSL will become the dominant technology for high-speed services within the next 5 years.
  • UK operators are looking to quad play services to increase their revenues and reduce churn, but they will adopt different approaches to their convergent offerings.
  • The BT-EE and Sky-O2 deals put pressure on Vodafone as it seeks to re-enter the consumer fixed broadband space.

In this report: A review of the UK broadband market in 2014

List of tables and charts:

  • UK broadband connections 2008 – 2018
  • UK High-speed broadband connections 2008 – 2018
  • Quad play tariffs currently available in the UK
  • UK fixed broadband market shares at end-2014
  • Quad play launch timeline.

Number of pages:

Number of charts and tables: 5

Alzbeta Fellenbaum

Manager – Research and Analysis, Service Providers & Platforms

Ms. Alzbeta Fellenbaum, a principal analyst and manager of research at IHS Markit, leads strategic analysis in telecom for the Service Providers & Platforms team.

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