Public Display Market Tracker

November 25, 2015  | Subscribers Only

Sanju Khatri Sanju Khatri Director, Consulting and Strategic Advisory Services
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Public Display Market Tracker consists of a comprehensive, worldwide pivot database delivered on a quarterly basis. This database focuses on flat panel technologies including, LCD, PDP, and OLED and contains two distinct product types, Public Display and Public Display TV.

Public Display - Public displays are LCD and PDP displays intended to be used in out-of-home (OOH), public environments, and by multiple individuals simultaneously to convey information, advertising, or other forms of messaging with full color and motion capabilities. Desktop monitors and regular TVs including hotel TVs are excluded. Public displays TV are TV products bundled with Digital Signage software such as, LGE's SuperSign and eZ-sign; Samsung's Smart Signage TV; and Sharp's LC Series.

The metrics included in the Public Display Market Tracker Database are shipments, revenues, ASPs, average screen size, and shipment area across eight regions globally. The designated regions are Asia Pacific, China, Eastern Europe, Japan, Latin America, Middle East and Africa, North America, and Western Europe. All metrics in the database are further split by brands, display, screen size, resolution, touch technologies, and bezel-to-bezel width viewable through pivot tables.

Public Display Market Tracker is delivered in two versions before being followed by the publication of both reports. The first deliverable is a historic pivot containing actual shipments from first quarter 2015 to the most recent quarter. The second deliverable is a forecast pivot with historical actuals from first quarter 2015 to the most recent quarter and forecasts from the current quarter through 2021. 

Sanju Khatri

Director, Consulting and Strategic Advisory Services

Sanju has directed IHS’ worldwide research into the technologies and markets for digital signage and professional displays since 2001, becoming one of the industry’s leading authorities in the field of digital signage.

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