Wearables extend smartphone apps but have not created a new market yet

May 08, 2015  | Subscribers Only

Abel Nevarez Abel Nevarez Research Analyst II, Mobile & Telecoms, IHS Markit
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Apps are crucial to the uptake of wearable devices. Wearable apps are what make wearables smart. Through the use of hardware sensors like heart-rate monitors and accelerometers, app developers and service providers are able to innovate and offer users a unique user experience differentiated from the standard mobile and tablet experience.

Highlights:

  • Despite limited monetization of current wearable apps, successful business models will include a mix of advertising, product sales, subscriptions and one-time installation fees.
  • Apps help wearables go mainstream
  • Overall 12% of top grossing, 15% of top free, and 29% of top paid apps are compatible with Apple Watch.
  • Infotainment and Health/Wellness applications will make up over 80% of wearable device shipments.

In this report:

  • Analysis of wearable apps ecosystem
  • Advantages and opportunities for wearable app developers and OEMs
  • Share of top 100 free, grossing, and paid apps compatible with Apple Watch
  • 2013-2019 Wearable shipments by application
  • Number of Android Wear apps per category (Jan. 2015)

List of tables and charts:  

  • 2014 smartphone shipments by OEM
  • 2013-2019 Wearable shipments by application
  • Free vs Paid Android Wear apps (%) (Jan. 2015)
  • Android Wear aps with in-app purchase (%) (Jan. 2015)
  • Share of Top 100 Free apps that work with Apple Watch
  • Share of Top 100 Grossing apps that work with Apple Watch
  • Share of Top 100 Paid apps that work with Apple Watch

Number of pages:

Number of charts and tables: 9

Abel Nevarez

Research Analyst II, Mobile & Telecoms, IHS Markit

Abel Nevarez, a research analyst at IHS Markit, covers mobile network infrastructure trends and activity.

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