Mobile World Congress 2015 featured a range of announcements from companies looking to expand or evolve their role in the mobile ecosystem. These included: new mobile payment plans from Samsung, PayPal, and Google; roaming innovations from Know Roaming and Taisys; the latest evolutions in Jolla’s alternative SailFish ecosystem; location innovation from HTC Sense; and Google’s attempts to push its Waze location service.
Sr Research Analyst, Smartphone
Gerrit Schneemann has been following the location based services and applications market for the last six years. As part of the Portables & LBS service, he has followed the rise and decline of the portable navigation device (PND) market and is now focusing on how location has become an integral part of the mobile value chain.