Pay TV homes continue to grow in the Asia-Pacific

February 17, 2015  | Subscribers Only

David Scott David Scott Associate Director – Research and Analysis, Service Providers & Platforms
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Pay TV as a whole is still seeing growth in the Asia-Pacific and has a strong cable footprint. Asia-Pacific pay TV homes grew 8.9% to nearly 492 million or 67.9% penetration of TV homes by the end of 2014 compared with a year earlier as operators leveraged their existing market position and rights access. Cable dominates but IPTV is the core driver for growth and new customer additions.

This Market Monitor analyses the second quarter 2014 results of 10 major pay TV operators in the Asia-Pacific, including subscribers, TV household penetration, quarterly net additions and key financials. A slide on each of the seven major markets analyses the position of pay platforms against key competitors.

Highlights | In this report:

Asia-Pacific pay TV homes totalled 492 million or 68% penetration of TV homes by the end of 2014.
Cable homes account for three-quarters of total pay TV homes in the region.
IPTV increased its importance in the region to represent 9.7% of pay TV homes by the end of 2014.

List of tables and charts:

  • Pay TV platform subscribers (Q2, 000s)
  • Pay TV subscribers/uptake in Asia-Pacific
  • Growth or decline Q2 2014 vs Q2 2013
  • Quarterly net subscriber additions (000s)
  • Pay TV penetration of TVHHs
  • Annual revenues ($m)
  • Monthly combined ARPU, 2013 ($)
  • TV revenue % change 2013 vs 2012 (local currency)
  • Australia: Net subscriber additions (000s)
  • Australia: Digital terrestrial penetration (primary TV set)
  • Hong Kong: Net subscriber additions (000s)
  • Hong Kong: Digital terrestrial penetration (primary TV set)
  • Japan: Net subscriber additions (000s)
  • Japan: Digital terrestrial penetration (primary TV set)
  • Malaysia: Net subscriber additions (000s)
  • Malaysia: Njoi satellite TV subscribers (000s)
  • New Zealand: Net subscriber additions (000s)
  • New Zealand: Free Digital TV penetration (primary TV set)
  • Singapore: Net subscriber additions (000s)
  • Singapore: Digital terrestrial penetration (primary TV set)
  • South Korea: Net subscriber additions (000s)
  • South Korea: Digital terrestrial penetration (primary TV set)

Number of pages: 14

Number of charts and tables: 22

David Scott

Associate Director – Research and Analysis, Service Providers & Platforms

Mr. David Scott, associate director of research and analysis at IHS Markit, specializes in the media markets of the Asia-Pacific region.

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