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New White Goods Report - China - 2014

August 26, 2014  | Subscribers Only

Horse Liu Horse Liu Principal Analyst, Table & Notebook PC
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China’s white goods markets are characterized by maturity with lower or negative growth ratio in unit shipments. Domestic markets will grow slightly in unit shipments and export segments will fluctuate over the next five years. Fortunately, high-end and diversified white goods markets will grow rapidly. Makers have opportunities to increase sales revenue and to improve profit performance through expanding market share within high-end segments, such as inverter air conditioners, front-loading washing machines and large capacity refrigerators.

Horse Liu

Principal Analyst, Table & Notebook PC

Mr.Horse Liu is responsible for tablet and notebook PC research in China.

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