Convergence, online data and the new target demographic

May 25, 2013  | Subscribers Only

Maria Rua Aguete Maria Rua Aguete Executive Director – Media, Service Providers & Platforms
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Guy Bisson presented at EuroReg 2013 in Vienna, examining how addressing the television audience is increasingly about monetising the individual.

Maria Rua Aguete

Executive Director – Media, Service Providers & Platforms

Ms. Maria Rua Aguete is an executive director of Media, Service Providers & Platforms at IHS Markit who leads a global team responsible for research on TV, online video, broadband , mobile, connected devices and media consumption.

Geography
Europe
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